Director, Strategic Marketing - Newark, NJ, United States - PGIM

Description

Job Classification:
Marketing & Communications - MarketingAt Prudential, we believe talent is key to achieving our vision.

When you join Prudential, you'll unlock a motivating and impactful career – all while growing your skills and advancing your profession at one of the world's leading financial services institutionsAre you a self-starter with marketing experience in supporting both overall business/sales development and creating/executing strategic marketing plans in the retirement industry? Prudential is hiring for a Director, Strategic Marketing for our Retirement Strategies business, who will be responsible developing both comprehensive marketing programs and for partnering with key senior leaders in their creation of key business cases and business proposals.

There will be an emphasis on the development of supporting content across our new business growth areas including Contingent Deferred Annuities, new technology platforms and in plan income solutions.

This person will have a robust appreciation for the efforts it takes to stand up and establish new businesses in the retirement market and will be proactive in anticipating the business's needs with the ability to identify key opportunities that will drive the businesses' goals.

The current EWA for this position is Hybrid and requires your on-site presence on a reoccurring basis in our Newark, NJ, Fort Washington, PA or CT offices as determined by your business.

Your manager will provide additional details relative to the specific number of days you are expected to be on-site.


What you can expect:

This individual will work closely with senior business leaders in translating complex business proposals and sales pitches into simplified and convincing narratives that will be used both internally and externally with key business partners like Broker Dealers.

In addition, the individual will be expected to develop and implement strategic marketing plans across our various products as well as thought leadership for our Growth Markets.

This role will work across all of the Retirement Strategies businesses including Individual, Institutional and our Growth Markets.

An analytical approach will be vital as we look to use data, metrics and analytics to drive engaging marketing content.

What you'll need:

10 years of marketing or business experience within the retirement markets space with a preference for Annuities and in plan income solutions.

Solid design and writing capabilities with a preference for Adobe expertiseExceptional presentation development skills with the ability to take complicated messages and simplifying them for various audiences.

Significant exposure and understanding of the sales process, and successfully creating, implementing and measuring impactful marketing programsExperience in developing thought leadership content that positions our business as an industry leader with a clear and impactful point of view.

Focus on both strategy and the actual content development.

Demonstrated project management skills, very organized with high attention to detail, and excellent follow-up and follow-throughSignificant brand building experience through the integration of key messaging platforms across all required workSignificant experience in partnering directly with senior level leadersIndependent self-starter who takes ownership of their initiatives and projectsExcellent verbal and written communication skills—experienced marketing storytellerDemonstrated experience with B2B and B2B2CExperience developing sales leads programsExcellence in developing omni-channel marketing campaigns with a focus on performance-based marketingPrudential welcomes all applicants, even if you don't meet every requirement.

If your skills align with the role, we encourage you to apply.


At Prudential, you can:
Take charge of your career.

We equip and empower our employees to expand their skills and experience by using powerful learning, gigs, and job opportunities.

We offer a suite of services including 1:1 Career advice, on demand resources and networking to propel your career forward.

We're a global organization, full of outstandingly dedicated people who aren't afraid to think differently, challenge the status quo and take sensible risks along the way.

You will enjoy pushing boundaries as we build innovative technology that helps clients, customers and employees live their best lives.

You will have access to leadership and learning opportunities and the resources needed to take your career in any direction.

We will help you do your best work, offering flexibility, while delivering on our Purpose.


What we offer you:

Below is an example of our US benefits summaryMarket competitive base salaries, with a yearly bonus potential at every levelMedical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leaveRetirement plans:401(k) plan with company match (up to 4%)Company-funded pension planWellness Programs to help you achieve your wellbeing goals, including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needsWork/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.

Tuition Assistance to help finance traditional college enrollment toward obtaining an approved degree, many accredited certificate programs, and industry designations.

Employee Stock Purchase Plan:
Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service

Note:

Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations.

The salary range for this role is from $148,800.00 to $201, Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.

Roles may also be eligible for additional compensation and/or benefits.

Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, whereby an award, if any, depends on various factors including, without limitation, individual and organizational performance.

In addition, employees are eligible for standard benefits package including paid time off, medical, dental and retirement.
Prudential Financial, Inc. of the United States is not affiliated with Prudential plc. which is headquartered in the United Kingdom.
Prudential is a multinational financial services leader with operations in the United States, Asia, Europe, and Latin America.

Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping individual and institutional customers grow and protect their wealth.

The company's well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time.

Prudential's businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, asset management, and real estate services.

We recognize that our strength and success are directly linked to the quality and skills of our diverse associates.

We are proud to be a place where talented people who want to make a difference can grow as professionals, leaders, and as individuals.

Visit to learn more about our values, our history and our brand.
Prudential is an equal opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender identity, national origin, genetics, disability, marital status, age, veteran status, domestic partner status , medical condition or any other characteristic protected by law.

The Prudential Insurance Company of America, Newark, NJ and its affiliates.
Note that this posting is intended for individual applicants. Search firms or agencies should email Staffing at for more information about doing business with Prudential.


PEOPLE WITH DISABILITIES:

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SummaryLocation:
Wash, 213 Washington St.

, Newark, NJ; 1 Corporate Drive, Shelton, CT; Dresher, PA, USAType:
Full time