Marketing Director - Tampa, FL

Global Ordnance is a force multiplier within the commercial ) and defense military ) industries supporting a wide array of equipment, ammunition and firearms. As a Veteran Owned Small Business, Global Ordnance strives to provide excellence to our customers with unparalleled integ ...

Job description

Global Ordnance is a force multiplier within the commercial ) and defense military ) industries supporting a wide array of equipment, ammunition and firearms. As a Veteran Owned Small Business, Global Ordnance strives to provide excellence to our customers with unparalleled integrity. It's important to us that our work environment reflects this core value as well. We are blessed to have an incredible core team in place, and we need more talented individuals to come aboard and help us fill new roles that will foster the exciting opportunities we have ahead of us. Among other benefits, we offer company paid (100%) medical and dental insurance for our employees and their families, and a casual office with company provided snacks, coffee & other refreshments to keep you moving

Job Summary

The Marketing Director is responsible for the strategic leadership, execution, and performance of all marketing initiatives across Global Ordnance Holdings and its affiliated brands, including Global Ordnance, Global Military Products, and Mountain Horse. This role develops and drives integrated marketing strategy across multiple channels of sales, including commercial, government and e-commerce to increase internal and external brand authority, product visibility, revenue growth, market share, and reputation.

Essential Duties and Responsibilities

• Develop and execute comprehensive marketing strategies aligned with company growth objectives.
• Establish and consistently measure KPIs.
• Develop reporting systems to track marketing ROI and performance.
• Oversee brand architecture and ensure consistency across all business units and affiliated brands.
• Provide executive oversight of company websites and digital platforms.
• Direct development of sales materials, digital assets, and gotomarket strategies.
• Oversee planning and execution of trade shows, industry events, and corporate functions.
• Lead, mentor, manage, and develop marketing team members, including employees and contractors.
• Facilitate marketing team member performance evaluations.
• Manage marketing budgets, forecasts, and vendor relationships.
• Executes leadgeneration campaigns and measures success of various initiatives.
• Partner with product development, sales, customer service, and operations.
• Develop and implement internal marketing initiatives to ensure consistent brand messaging and product awareness across all departments, including Sales, Operations, Compliance, and Executive Leadership.
• Lead internal communication strategies to educate teams on new product launches, brand positioning, competitive differentiators, and key marketing campaigns.
• Create structured internal rollout plans for product launches to ensure sales teams, customer service, and operational staff are equipped with accurate product knowledge and messaging.
• Promote a unified brand culture by reinforcing company values, positioning, and strategic priorities through internal/external communications.
• Ensure compliance with ITAR regulations and applicable industry standards.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field required; MBA preferred.
• 710+ years of progressive marketing experience, including leadership experience, preferably within the defense industry.
• Experience and comfort within defense, firearms, law enforcement, military, or highly regulated industries preferred.
• Strong understanding of CRM systems, digital marketing platforms, and analytics tools.
• Strong financial acumen with experience managing budgets and forecasting.
• Authorized U.S. Person under ITAR regulations.
• Ability to travel domestically for trade shows and strategic events.

Physical Demands & Abilities

• Prolonged sitting and computer use.
• Ability to lift up to 40 lbs when necessary.
• Travel including overnight and weekend events throughout the year.

Working Conditions

Work will be mostly completed in a climate-controlled office environment, but sometimes requires working in the climate-controlled warehouse. Trade shows and events occur multiple times per year and require walking or standing for long periods of time.

This job description is not intended to be all-inclusive, and employees will also perform other reasonably related business duties as assigned by immediate supervisor and other management as required.

Global Ordnance reserves the right to revise or change job duties and descriptions as the need arises. This job description does not constitute a written or implied contract of employment. As all employment with Global Ordnance LLC is At-Will and no part of this job description constitutes any promise of continued employment or employment contract.

Global Ordnance, LLC is an Equal Opportunity Employer and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

About Global Ordnance LLC

Global Ordnance LLC & Global-) is a force multiplier within the commercial and defense military industries supporting a wide array of equipment, ammunition and firearms. As a Veteran Owned Small Business, Global Ordnance LLC strives to provide excellence to our customers with unparalleled integrity of values and the loyalty expected. Global Ordnance LLC has spent years building relationships with global manufacturers and distributors of ammunition, firearms and equipment for our military and law enforcement contracts. These relationships along with Global Ordnance's understanding of customer needs within the defense industry has served as our natural foundation in the civilian marketplace. Thus, expanding into the commercial sale of ammunition, firearms, and complimentary equipment to the savants of the shooting industry or the novice hobbyist.