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    Marketing Coordinator - Kinston, United States - The Heico Companies

    The Heico Companies
    The Heico Companies Kinston, United States

    4 weeks ago

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    Description

    Job Description Specific responsibilities include:
    Work with the marketing department to get an understanding of the short-term and long-term goals and then develop content strategies accordingly Create content which will catch maximum customer interest, including but not limited to: videography, photography, infographics, and copy Share and schedule content across websites, social media platforms, printed media, and through public communications Measure and monitor analytics and take actions accordingly to improve metrics Brainstorm and suggest new ways to improve the traffic by tapping into new platforms and channels Ensure that the content is compliant with the copyright and data protection laws Maintain consistency in content and ensure alignment with brand presence Identify customers' needs in relation to the company and write content to cater to those needs Analyze key SEO terms and incorporating them into the content to achieve maximum viewership Other duties as assigned


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