- Create a strategic plan to lead all communications efforts for the Department of Ophthalmology.
- Develop, implement, and coordinate internal and external communications.
- Maintain an editorial calendar for communications activities, including monitoring content and social media.
- Produce and distribute an annual or semi-annual report to internal and external audiences.
- Develop visual assets for communications channels.
- Pursue public relations opportunities and monitor news placements.
- Manage and track communications budget.
- Track and report the effectiveness of communications channels quarterly, monitor their reach and engagement, and identify opportunities for expanding reach and increasing engagement.
- Audit and develop an internal communications plan for the Department of Ophthalmology.
- Produce newsletters, memos, and internal announcements as identified by the plan.
- Connect with the faculty, trainees, and staff to identify and develop story/blog ideas.
- Increase reach to audiences by sharing stories/blogs and highlighting activities in a timely manner.
- Implement and manage email platforms and social media channels.
- Produce and maintain social media editorial content calendar.
- Develop, implement, monitor, and track the effectiveness of social media or digital campaigns.
- Create videos and graphics for social media and email campaigns.
- Organize and segment email marketing lists, and design email campaigns for targeted audiences.
- Collaborate with the web services team to maintain the website.
- Manage website content, look, and functionality.
- Update existing content and generate new content.
- Perform search engine optimization to boost website ranking.
- Ensure web content meets standards for accuracy, usability, and best practices.
- Build and maintain relationships with the department leaders, faculty, trainees, and staff.
- Collaborate with colleagues at CU Anschutz Medical Campus, UCHealth, Children's Hospital Colorado, Veterans Affairs, and other partners as appropriate.
- Identify and implement best practices regarding communication practices, strategies, and tools.
- Attend campus communications meetings as needed.
- Work collaboratively with department staff and leadership on philanthropic initiatives, alumni engagement, department events, and other related activities.
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Communication Program Manager - Florence, United States - University of Colorado
Description
Communication Program Manager-33463University Staff DescriptionUniversity of Colorado Anschutz Medical Campus
Department: School of Medicine Office of the Dean, Communication Shared Services
Job Title: Communication Program Manager
Position # – Requisition #33463
Job Summary:
The Communications Program Manager will primarily support the Department of Ophthalmology and be a contributing member of the CU School of Medicine communications team supporting the goals of the Dean's Office. This position will help to elevate and connect the communications between the school and its departments, divisions, and centers through our shared services structure.
This position requires exceptional attention to detail, the discipline to complete tasks, and the ability to work with all staff and faculty levels. The program manager will gather information, write, and distribute content appropriately. The hybrid role requires excellent project management abilities in a fast-paced environment with 2-3 days a week expected in the office connecting with leaders, physicians, researchers, and staff in the Department of Ophthalmology.
Key Responsibilities:
Develop, implement, and manage a communications plan in partnership with the School of Medicine:
Lead internal communications:
Develop, write, and communicate blog stories:
Develop and manage email and social media communications:
Maintain website:
Collaboration and best practices:
Work Location:
Hybrid – this role is eligible for a hybrid schedule of 2-3 days per week on campus and as needed for in-person meetings.
Why Join Us
