- Take an innovative approach to performance marketing through automation, AI
- Bring experience and thought leadership in regards to growth strategies, tools, and techniques
- Comfort taking the lead on complex or cross team projects and ensure they are delivered with minimal guidance (define, organize, and deliver on the plan)
- Ability to look at the business with a broader context, think through longer-term opportunities, and awareness of cyclical movement in vertical-specific market
- Establish foundation of performance marketing that can be replicated or applied similar areas of the System1 business
- Train and mentor less experienced buyers on a broader SEM business context
- In-depth understanding of how the entire monetization flow is integrated and how relevant KPI's are connected to each other.
- Good understanding of digital advertising and marketing trends within verticals
- 4-5 years of media buying experience with increasing levels of responsibility (ex: leading complex projects or directing the efforts of additional resources)
- An advanced level of knowledge of SEM media buying on a major platform (Google, Bing, Yahoo) with ability to demonstrate your knowledge of the platforms features, capabilities, and strategies
- 2-3 years of experience interfacing with analytics, BI and/or data science teams to analyze underlying campaign performance, define tests, and document new reporting needs
- Experience with BI platforms (Tableau, Looker, etc) and/or Google Analytics
- Experience working with and helping define automated systems and using tools such as AI to scale business efficiency
- Keen business and financial skills to identify, prioritize, and define business strategy for biggest opportunities for growth
- Strong desire to deliver on stated goals and objectives as part of a team
- A background of successfully buying to multiple different monetization flows (search, display, affiliate, etc)
- Critical and analytical thinking skills
- Excellent relationship-building and ability to work with cross functional teams
- Excellent written and verbal communication skills
- Competitive salary + bonus + equity
- Generous PTO + 11 company holidays
- Open sick time
- 100% covered Medical, Dental, Vision for employees
- 401k with match
- Health & Dependent Care Flex Spending Account
- Paid professional development
- Leadership & growth opportunities
- Virtual company and team building events
- #LI-Hybrid
- #BI-Hybrid
- #LI-AW1
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Senior Paid Search Strategist - Marina del Rey, United States - System1
Description
System1 is a growing, profitable, and publicly listed company (NYSE: SST). System1's products touch 100s of millions of users per month, and the platform processes 5B+ data points every day. As a company, System1 is one of Google's largest partners, and in this role, you will work directly with Google's advertising products to drive growth in the SEM business line.
We are seeking a skilled and experienced Sr. Media Buyer to join our Search Engine Marketing (SEM) team. The ideal person is highly motivated, accustomed to a fast-paced environment, and has the ability to work as part of a team. Candidates will need a strong background in search media buying, buying strategy, online marketing, and data analysis.
The Role You Will Have:
What You Will Bring:
What We Have to Offer:
The U.S. base salary range for this full-time position is $122,000 - $183,000 bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in U.S. role postings reflect the base salary only, and do not include bonus, equity, or benefits.
System1's headquarters is located in Marina del Rey, CA with additional offices in Bellevue, WA and Guelph, ON, Canada. Employees near office locations are returning to the office. Location-specific policies and available accommodations will be discussed during the interview process.
System1 allows fully-remote work in the following approved locations: Arizona, Colorado, Connecticut, Georgia, Hawaii, Minnesota, Missouri, New Jersey, New York, North Carolina, Oklahoma, Oregon, Pennsylvania, Tennessee, Texas and Virginia. Prospective U.S. employees who live outside of any of these states will need to establish residency in one of the approved states prior to employment. Reasonable accommodations will be provided as applicable.
Equal Employment Opportunity:
System1 provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
