Data Analyst - Colorado City, United States - Vivo Inc.

Vivo Inc. Colorado City, United States

3 weeks ago

Description

Our client, a cloud based platform, is looking for a data analyst that understands Customer Segmentation to join their team.

This person will play a crucial role in understanding customer behavior and segmentation to drive targeted marketing strategies.

You will also be the liaison between post purchase marketing and the automation team to help create a solution to automate a manual process of the data.

. For the right candidate this is a remote contract opportunity.

Responsibilities:

Oversee manual data pulls and analysis processes, utilizing tools like Excel and Adobe Experience Platform to extract, analyze, and interpret data.

Develop target lists based on journey criteria and customer data, ensuring accuracy and relevance for marketing campaigns.
Identify opportunities to automate manual data processes and work closely with automation teams to implement efficient solutions.

Analyze purchase data, usage patterns, and customer behavior to assess onboarding, deployment, and usage levels, identifying areas for improvement and optimization.

Serve as a liaison between the data platform and operations team, facilitating communication and collaboration to streamline data processes and resolve issues.

Conduct thorough data validation and quality assurance checks to ensure data integrity and cleanliness, addressing any discrepancies or missing information.

Drive outcomes by establishing clear timelines, milestones, and roadmaps for data-related initiatives, and proactively communicate progress and roadblocks to stakeholders.

Take ownership of data-related challenges and actively seek solutions to unblock roadblocks, demonstrating a proactive and outcome-oriented approach.

Requirements:
3+ years working in a data and business analysis role.

Bachelor's degree in Computer Science, Data Analytics, Business Administration is preferred.
Strong background in data analysis and business analysis, with experience in utilizing customer segmentation techniques to drive marketing strategies.
Proficiency in data manipulation and analysis of excel.
Experience working with cross-functional teams and stakeholders to understand business requirements and translate them into actionable insights and recommendations.
Excellent communication and interpersonal skills, with the ability to effectively convey complex technical concepts to non-technical stakeholders.
Detail-oriented with a strong analytical mindset, capable of identifying patterns, trends, and opportunities within data.

About Vivo

Having been in business since 2006, Vivo is a full-service recruiting and consulting company, specializing in mid to senior level technology resources.

Our brand promise is simple:
we get people.

We get that our clients don t want to waste time and that our candidates and employees thrive when given honest feedback and an opportunity to grow.

Whether you re onsite at our Pleasanton headquarters or working for one of Vivo s clients the best brand names out there our promise to you is unwavering: we will treat you like you are our most important employee.

Do you think you get people get what they really need, and get how to deliver? We re not perfect but we re accountable.

We re not in 32 countries, but we are in the heart of it all.

So, if you are looking for a flexible, fun and high-energy work environment, along with the opportunity to work with some of the world s technology leaders, we can t wait to talk to you.

Vivo We Get People

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