Social Media Marketing Manager - Scottsdale, United States - FAIRMONT

FAIRMONT
FAIRMONT
Verified Company
Scottsdale, United States

1 day ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter
Description

Company Description

The Fairmont Scottsdale Princess is Arizona's largest and longest running AAA Five Diamond hotel, and we want you to help us stay iconic.

The Princess offers luxury and world class hospitality with 750 guestrooms, more than 300,000 square feet of meeting space, four award-winning restaurants, six sparkling heated pools, and a luxurious Well & Being Spa.

Be a part of events like the WM Phoenix Open, Easter at the Princess, Summer at the Princess and Christmas at the Princess.

The hotel features great benefits like PTO, matching retirement, travel discounts and more. This place really has it all - except for you


What's in it for you:


  • Employee discounts at the Fairmont Scottsdale Princess, local companies and Accor worldwide for you and your family
  • Free meals at our onsite employee restaurant
  • Learning programs through our Academies designed to sharpen your skills
  • Great Medical and Dental benefits, 401K, Direct Deposit etc.
  • Career development opportunities within the Fairmont Scottsdale Princess in addition to national promotion opportunities. The sky is the limit


The beautiful and ultra luxury
Fairmont Scottsdale Princess is seeking a strong ideator and self-starter to join our Marketing team as a
Social Media Marketing Manager to lead the future of luxury hospitality.

As Social Media Marketing Manager, you will be tasked with creating and delivering a range of creative digital work.

In this role, you will be responsible for proposing and implementing social marketing strategies to promote revenue growth and generation in the hotel's continuing effort to deliver outstanding guest service and financial profitability.


THE IDEAL CANDIDATE:


  • Has a true passion for social media, photography and videography
  • Has experience in luxury marketing; a strong understanding of travel, spa, F&B and retail industries is a plus
  • Is a highly creative individual who prides themselves on their storytelling abilities and excellent communication skills
  • Is an allrounder who thinks about social strategically, is organized and comes to the table with fresh ideas they're able to execute from start to finish
  • Is interested in an active role within the larger marketing team and process, representing the voice of Fairmont Scottsdale Princess while also providing asneeded, adhoc marketing communications support as needed

ESSENTIAL FUNCTIONS:

***
Marketing Planning, Strategy & Reporting

  • Conceptualize and manage execution of content and social strategy across all touchpoints and platforms, owning key organic social programs endtoend, including strategy, content development, creative execution, publishing, testing, and reporting
  • Develop strategic plans and content calendars to leverage organic social channels (including, but not limited to, Instagram, Facebook, TikTok, Pinterest and LinkedIn) by partnering with stakeholders and teams across the company
  • Develop a deep understanding of Fairmont Scottsdale's guests, their challenges and opportunities, and develop clever ideas for highly engaging content within the brand tone and voice
  • Drive forward highquality social media initiatives in a fastpaced environment
  • Deliver monthly analytics reports to Marketing Director and present monthly to internal stakeholders

Content Creation

  • Ability to weave together luxury brand storytelling through creative concepts
  • Ability to shoot photos and videos with an understanding of artistic and professional best practices and can edit photos/videos into social media reels, stories, etc.
  • Provide strategic, highquality video and photography of onproperty moments for materials used in social media, marketing collateral and editorial content that communicate the spirit of the resort
  • Create magnetic feeds with content that educates, entertains, and deeply resonates with our diverse audience, to grow our following across channels and keep them coming back
  • Regularly engage with our audience through thoughtful, impactful, relationshipdriven community management
  • Identify and arrange strategic partnerships and influencer collaborations that align to the hotel's positioning

Qualifications

  • Undergraduate degree in marketing, communications, or equivalent experience
  • Strong oral and written communication skills, including copywriting, editing, and proofreading
  • Knowledge of general best practices and trends of social media for platforms including TikTok, Instagram, LinkedIn, Facebook, Twitter, Pinterest etc.
  • Strong photography and videography shooting skills with a basic knowledge of lighting and best practices
  • Photo and video editing experience for social media
  • Exceptional accuracy and attention to detail
  • Solid understanding of social media tools and analytics platforms
  • Highly organized with an ability to prioritize, and manage multiple projects and campaigns simultaneously in a time sensitive environment with numerous internal stakeholders
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