- Master's degree.
- Three to Five years of related experience in an Admissions, Marketing, or Graphic Design setting.
- Additional portfolio experience or published material may be considered as a substitution.
- Broad knowledge of technology for educational purposes in admissions, recruitment, and enrollment functions and/or programs.
- Excellent interpersonal, written, and verbal communication skills.
- Ability to work well with students, parents, faculty, alumni, school counselors, and community-based organization staff in a professional manner and in a variety of formats.
- Demonstrate a high level of initiative and motivation, and strong technological skills.
- Ability to work non-traditional hours and on weekends to support enrollment events.
- Strong organizational skills are essential.
- Additional education beyond the Master's level.
- Five to Ten years of experience directly related to managing advanced technological communication platforms for student recruitment, academic advising, or enrollment services. Experience should include working directly with students in the college planning process and social media.
- Experience with CRM solutions.
- Experience with cloud-based technology solutions.
- Bilingual, English/Spanish.
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Assistant Director of Enrollment Communications - Alamosa, United States - Adams State University
Description
Position Summary:
Salary and Benefits:
Range 4:
$47,341 - $53,850
Salary commensurate with qualifications and experience; excellent medical/dental and retirement benefits.
The Assistant Director of Enrollment Communications develops, coordinates, and maintains enrollment communications strategies and forms cross-modal plans to reach as many prospective students as possible.
This involves engagement and collaboration with the various stakeholders involved with prospective and newly admitted students and working with a broad cross-section of the campus community to ensure the effectiveness of communications.
The Assistant Director of Enrollment Communications reports to the Director of Recruitment and Admissions.Specific Job Duties (Essential Functions and Responsibilities)
20% - Plan, develop, and oversee communications plans related to the engagement and enrollment of prospective students. This includes correspondence and related communication in the form of direct mail, e-mail, text messaging, or other appropriate platforms.
20% - Oversight of the Customer Relationship Management platform.
This includes the implementation of the communication plans, the development of communication campaigns, the implementation of data integrations, the preparation of reports, data loads, and data pulls.
15% - Development, implementation, and maintenance oftelerecruitment/telecommunication campaigns that support enrollment-related functions. Select, train, and supervise student workers, interns, and staff that execute those campaigns.
10% - Coordinate preparation and distribution of mail pieces that support enrollment-related functions.
10% - Oversight of the Text Messaging/ ChatBot platforms and social media.
10% - Coordinate the development, review, and implementation of all recruitment publications across the university.
This includes cooperation and collaboration with the Office of Public Relations and Marketing on advertisements, brochures, and other marketing/promotional items.
10% - Support and participation in enrollment-related events and activities.5% - Other duties as assigned by the Director of Admissions or their designee.
Qualifications:
Preferred Qualifications:
Adams State University is committed to providing a safe and secure environment for its students, faculty, staff and visitors, and to protecting its funds, property and other assets.
Therefore, Adams State University has adopted a policy on background screening for its prospective, continuing, and returning employees as well as students in certain circumstances.
Offers of employment will be contingent upon the completion of an acceptable background check.The information received in response to a background check will be treated as confidential to the extent provided for by law.
Title IX of the Education Amendments of 1972 and Part 106 of the Code of Federal Regulations (CFR) prohibits discrimination on the basis of sex, including in admission and employment.
Inquiries about the application of Title IX and CFR 106 to Adams State University (ASU) may be directed to ASU's Office of Equal Opportunity, Director Ana Guevara, and/or to the Assistant Secretary for Civil Rights of the Department of Education.
Support resources for sexual misconduct, ASU's sexual misconduct policies, contact information for the Adams State University's Office of Equal Opportunity & Title IX, as well as a detailed procedure for filing a grievance due to discrimination on the basis of sex may be found online at These procedures also describe the University's response to reports and/or complaints of sex discrimination or sexual harassment.
Adams State University is an Equal Opportunity/Affirmative Action employer.
Applications are sought from all qualified persons regardless of race, color, sex, disability, and, as covered by law, veteran status.
In addition, University policies prohibit discrimination on the basis of religion, national origin, ancestry, age, sexual orientation including transgender status and gender expression, marital status, and parental status.
Adams State University is dedicated to fostering Inclusive Excellence and especially encourages applications from women, people of color, members of the LGBTQ+ community, veterans, individuals with disabilities, and other historically underrepresented populations.
Given the university's mission and student body composition, the institution is committed to increasing the diversity of its professional staff and is actively seeking qualified applicants who have experiences, skills, and/or personal attributes that augment the perspectives of our current faculty and staff; we will give particular consideration to qualified applicants with experience in ethnically diverse settings or who possess varied language skills and have a record of successful experience in engaging diverse communities and student populations.
Additional information about the university and the academic mission may be found at
