Team Lead Brand Marketing - Suisun City, CA, United States - Fusion Dynamics

Fusion Dynamics
Fusion Dynamics
Verified Company
Suisun City, CA, United States

4 weeks ago

James Miller

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James Miller

beBee Recruiter
Freelance
Description

Job Description:
This is what your area of responsibility looks like:
You are responsible for strategic brand management
Together with your team, you develop Bergzeit into a love brand
You lead our 6-person brand marketing team and act as a mentor and sparring partner
You report to the Head of Marketing & E-Commerce


You are responsible for the following areas:
Campaign conception and implementation
Podcast conception and implementation
Influencer and social media marketing (B2C & B2B)
Strategic and operational media planning (online and offline)
Event sponsorship
Retail marketing and our Bergzeit stores
You further develop our brand marketing and PR strategy
You work with the HR department to further develop our employer branding strategy
You are responsible for the budget for brand and retail marketing
You create meaningful analyses and reports on marketing activities

What you bring:
Completed studies in business administration, online marketing, or communication sciences, or a comparable education
At least 5 years of relevant professional experience in brand marketing
Experience in leading employees
Strong structured, proactive, and team-oriented way of working and experience in an agile environment
Strong hands-on mentality and willingness to also work operationally
Sense for trends in the areas of mountain sports, marketing, and e-commerce
Analytical approach to data and interest in numbers and analyses
Excellent German and English skills in spoken and written form

What to expect at Bergzeit:

More Bergzeit:
With our flexi-principle
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