Product Marketing Specialist - Richmond, United States - Markel Corporation

Mark Lane

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Mark Lane

beBee recruiter


Description

What part will you play? If you're looking for a place where you can make a meaningful difference, you've found it.

Because, at Markel, the work you do gives people the confidence to move forward and seize opportunities.

Whether you're wild about horses, bananas for boats or driven by data, you'll find your fit amongst our global community of optimists and problem-solvers.

We're always pushing each other to go further because we believe that when we realize our potential, we can help others reach theirs.

Join us and play your part in something special


What you'll be doing:

  • Serve as marketing pointofcontact for professional liability product line leadership team along with supporting underwriting, and business development.
  • Work with leadership to understand and document the business goals and objectives, targeted growth areas, distribution strategy, etc. to develop, implement and execute marketing plans and campaigns for professional liability products and services that support the identified business goals/objective on time and within budget
  • Develop a deep knowledge/understanding of professional liability products along with a broad disciplinary knowledge and awareness of related areas.
  • Serve as a content owner by creating, updating, and editing marketing collateral and content (both digital and print) regularly for assigned product lines or area/scope across various systems/database repositories through a detailed inventory and audit process.
  • Manage projects and participate in structured assignments of diverse scope and consistently deliver high quality work on time and within budget.
  • Track, monitor and evaluate the effectiveness and performance of marketing activities and campaigns
  • Conduct market research to build awareness on the latest insurance products, services, regulations, and industry trends to identify opportunities, customer needs, preferences, and trends that may be beneficial to Markel.
  • Effectively build relationships with key stakeholders across the business.
  • Collaborate with underwriters to assess marketing needs, establish product line value propositions, highlight Markel's competitive advantages, identify opportunities/improve processes, and create impactful marketing campaigns.
  • Analyze data/trends and adjust plan as needed.
  • Research and inform the business of competitor/industry practices.
  • Collaborate with shared services (i.e. claims and loss control).
  • Provide support and direction on productspecific conference planning and help to identify new opportunities where needed.
  • Complete assigned recurring tasks on time and with quality expected

What we're looking for:

  • Bachelor's Degree 24 years of experience in marketing, consulting, or similar creative/problemsolving environment required Insurance industry experience preferred
  • Strong written and verbal communications skills
  • High degree of selfmotivation and the ability to work effectively both independently with senior leaders and as part of a team
  • Strong organization and time management skills with the ability to manage projects and prioritize workload
  • Proficient in Microsoft Office suite
  • Adobe design programs experience is a plus.

Who we are:


Markel Group (NYSE - MKL) a fortune 500 company with over 60 offices in 20+ countries, is a holding company for insurance, reinsurance, specialist advisory and investment operations around the world.

We're all about people | We win together | We strive for better

We enjoy the everyday | We think further


What's in it for you:


In keeping with the values of the Markel Style, we strive to support our employees in living their lives to the fullest at home and at work.


  • We offer competitive benefit programs that help meet our diverse and changing environment as well as support our employees' needs at all stages of life.
  • All fulltime employees have the option to select from multiple health, dental and vision insurance plan options and optional life, disability, and AD&D insurance.
  • We also offer a 401(k) with employer match contributions, an Employee Stock Purchase Plan, PTO, corporate holidays and floating holidays, parental leave.
  • Markel offers hybrid working schedules of 3 days in the office and 2 days remote.
Are you ready to play your part?


Caution:
Employment scams


Markel is aware of employment-related scams where scammers will impersonate recruiters by sending fake job offers to those actively seeking employment in order to steal personal information.

Frequently, the scammer will reach out to individuals who have posted their resume online. These "job offers" include convincing offer letters and frequently ask for confidential personal information.

Therefore, for your safety, please note that:

  • All legitimate job postings with Markel will be posted on No other URL should be trusted for job
  • Markel Group Careers
We would also ask that you please report any job employment scams related to Markel to

Markel is an equa

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