- JOB SUMMARY:
As a Marketing Specialist at Heartland Country Village, you will play a key role in developing and implementing strategic marketing initiatives to promote our brand and drive growth. You will collaborate closely with our marketing team to execute campaigns across various channels, analyze market trends, and contribute to the overall marketing strategy.
RESPONSIBILITIES:
Develop and execute marketing campaigns that align with company objectives - Conduct market research to identify trends and opportunities
- Manage social media accounts and create engaging content
- Collaborate with design and content teams to produce marketing materials
- Monitor and analyze campaign performance metrics
- Assist in planning and coordinating promotional events
- Stay updated with industry developments and best practices
- RN or LPN Preferred or experience in Admissions and Marketing in the healthcare field.
- Proven experience (2+ years) in a marketing role
- Strong analytical skills and ability to interpret data
- Excellent written and verbal communication skills
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools)
- Creative thinker with a passion for marketing and branding
- Ability to work independently and as part of a team
- Detail-oriented and organized with strong project management skills
- Experience with email marketing campaigns and CRM systems
- Familiarity with SEO/SEM best practices
- Graphic design skills (Adobe Creative Suite)
- Previous experience in [specific industry/niche]
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Marketing Specialist - Black Earth, United States - Heartland Country Village
Description
Heartland Country Village is an EEO employer - M/F/Vets/Disabled
AllYour Needs. All Our Hearts.
Heartland CountryVillage located just 20 minutes from beautiful Madison, Wisconsin offeringskilled rehab, long-term care and respite care. This campus offers care forresidents and patients who rely on us for life enrichment and quality of care.
We offer an array ofemployment opportunities for all types of professional interests. We offercompetitive wages and benefits, tuition assistance and professional advancementprograms.
The community describesHeartland Country Village as "family", and we're honored to serve every one ofour residents with the most compassionate care for over 45 years.
Days: Monday-Friday
Weekends: As Needed
Location: 1218 State Street, Black Earth, WI 53515
Compensation: $50,000 annually
O ptimistic about our Future
M otivate Yourself and Others
P atient Hearts Giving Passionate Care
A chieve Success with Integrity
S ervant Leadership, Valued Employees
S trength Through Perseverance
I nspired Excellence
O neness with Teamwork
N urture with Loving Kindness
We are an EqualEmployment Opportunity Employer. We maintain a drug-free workplace andperform pre-employment substance abuse testing. All your information willbe kept confidential according to EEO guidelines.
Please visit our careers page to see more job opportunities.
