Homecare Social Media Outreach Coordinator - Brooklyn, United States - La'Dorch Home Care Services

La'Dorch Home Care Services

Verified Company

Brooklyn, United States

4 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

La'Dorch is a licensed home care agency that provides quality service in the New York metropolitan area. Our passion and commitment to our communities compel us to hire only qualified staff to serve our patients' needs.

Our goal is to be the provider and employer of choice and to strive to meet all our clients and caregivers' needs.

We are seeking a dedicated and innovative individual to join our team as a Homecare Social Media Outreach Coordinator.

In this role, you will develop and execute social media outreach strategies to engage with our community, raise awareness about our home care services, and implement outreach strategies to increase our company services and visibility.

Responsibilities:

Develop and implement social media outreach campaigns across platforms and strategies to promote our company and services.
Manage and maintain our social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Create and curate engaging content, including posts, images, videos, testimonials, and blog posts, to showcase our services, share educational resources, and connect with our target audience.
Monitor and respond to comments, messages, and inquiries on social media channels promptly and professionally.
Identify and engage with healthcare professionals and community organizations to enhance our company and services visibility and establish partnerships.
Collaborate with internal teams, including marketing and recruitment, to align social media efforts with overall business objectives.
Analyze social media performance metrics, track key performance indicators (KPIs), and generate regular reports to measure the effectiveness of social media campaigns.
Stay current with the latest trends, best practices, and emerging social media and digital marketing technologies.

Qualifications:

Proven experience in social media management, with a strong understanding of social media platforms.
Excellent written and verbal communication skills, with the ability to create compelling content and engage with diverse audiences.
Strong interpersonal skills and the ability to build and maintain relationships.
Creative thinker with a passion for storytelling and visual communication.
Analytical mindset with the ability to interpret data, draw insights, and make datadriven decisions.
Proficiency in social media analytics tools and content management systems.
Selfstarter with the ability to work independently and collaboratively in a fastpaced environment.
Highly organized with strong project management skills and attention to detail.
Bilingual is a plus