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Coordinator, HR Employee Engagement, Marketing,
4 weeks ago
Chicago Transit Authority Chicago, United StatesDescription · SALARY · $71,428.94 · POSITION SUMMARY · Under supervision, oversees internal communications and external marketing campaigns to effectively promote HR's recruitment strategy by developing original content and creative messaging that drives branded communications a ...
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CHICAGO SUN-TIMES MEDIA, Inc. Chicago, United StatesThe Chicago Sun-Times is the hardest-working paper in America, covering the stories and issues that matter most to Chicagoans with depth, integrity, and grit. The newsroom has earned eight Pulitzer Prizes for its hard-hitting investigative reporting, in-depth political coverage, ...
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CHICAGO SUN-TIMES MEDIA, Inc. Chicago, United StatesThe Chicago Sun-Times is the hardest-working paper in America, covering the stories and issues that matter most to Chicagoans with depth, integrity, and grit. The newsroom has earned eight Pulitzer Prizes for its hard-hitting investigative reporting, in-depth political coverage, ...
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VP, Market Lead-Workforce Engagement
2 days ago
Forsta Inc Chicago, United StatesCompany DescriptionPG Forsta is the leading experience measurement, data analytics, and insights provider for complex industriesa status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest root ...
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VP, Market Lead-Workforce Engagement
13 hours ago
Forsta Inc Chicago, United StatesPG Forsta is the leading experience measurement, data analytics, and insights provider for complex industriesa status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roots are in U.S. healt ...
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VP, Market Lead-Workforce Engagement
13 hours ago
Press Ganey Associates, LLC Chicago, United StatesCompany Description PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries-a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest ro ...
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VP, Market Lead-Workforce Engagement
3 days ago
Press Ganey Chicago, United StatesJob Description · Job DescriptionCompany Description · PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries—a status we earned over decades of deep partnership with clients to help them understand and meet the needs of thei ...
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VP, FEP Product Marketing and Engagement
1 day ago
Blue Cross Blue Shield Association Not specified, United States Full timeProvides strategic leadership for all current FEP member facing products (Medical, Dental and Vision, Postal and Overseas) as well as future portfolio expansion to meet enrollment goals and profitability targets. Works collaboratively with Actuarial team to develop the strategy f ...
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Coordinator, HR Employee Engagement, Marketing,
3 weeks ago
Chicago Transit Authority Chicago, United StatesSALARY · $71,428.94 · POSITION SUMMARY · Under supervision, oversees internal communications and external marketing campaigns to effectively promote HR's recruitment strategy by developing original content and creative messaging that drives branded communications across the we ...
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CHICAGO SUN-TIMES MEDIA, Inc. Chicago, United StatesThe Chicago Sun-Times is the hardest-working paper in America, covering the stories and issues that matter most to Chicagoans with depth, integrity, and grit. The newsroom has earned eight Pulitzer Prizes for its hard-hitting investigative reporting, in-depth political coverage, ...
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VP, Market Lead-Workforce Engagement
3 days ago
Forsta Inc Chicago, United StatesCompany DescriptionPG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries—a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roo ...
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VP, Market Lead-Workforce Engagement
2 weeks ago
Press Ganey Chicago, United StatesJob Description · Job DescriptionCompany Description · PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries—a status we earned over decades of deep partnership with clients to help them understand and meet the needs of thei ...
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VP, Market Lead-Workforce Engagement
4 days ago
Forsta Inc Chicago, United StatesPG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries—a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roots are in U.S. heal ...
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Coordinator, HR Employee Engagement, Marketing,
2 weeks ago
Chicago Transit Authority Chicago, United States**Qualifications** · **PRIMARY RESPONSIBILITIES** · - Partners with senior manager and Talent Acquisition to develop marketing and outreach strategies and materials, including content development and coordination of design activities. · - Develops visual and audio-visual products ...
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VP, Market Lead-Workforce Engagement
3 days ago
Press Ganey Associates, LLC Chicago, United StatesCompany Description PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries-a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest ro ...
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Director of Marketing and Fan Engagement
3 weeks ago
Northwestern University Evanston, United StatesDepartment: Univ Athletics-Extrnl Affairs · Salary/Grade: EXS/8 · Target hiring range for this position will be between $67,000-$68,500 per year. Offered salary will be determined by the applicant's education, experience, knowledge, skills and abilities, as well as internal equ ...
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Director of Marketing and Fan Engagement
2 weeks ago
NCAA (National Collegiate Athletic Association) Evanston, United StatesThe Director of Marketing and Fan Engagement will serve an integral role in the overall marketing and promotion of Northwestern Athletics with a primary focus on select sport programs. Reporting to the Associate Athletic Director for External Affairs, this position will facilitat ...
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Director of Marketing and Fan Engagement
3 weeks ago
Mosaec Evanston, United StatesEvanston, Illinois, · The Director of Marketing and Fan Engagement will serve an integral role in the overall marketing and promotion of Northwestern Athletics with a primary focus on select sport programs. · Reporting to the Associate Athletic Director for External Affairs, th ...
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Alsip-Merrionette Park Public Library District Niles, United StatesCommunity Engagement and Marketing Supervisor · Full-time, Exempt, 37.5 hours per week- nights and weekends as needed. · Under the direction and supervision of the Executive Director, the Community Engagement and Marketing Supervisor plans and implements the Library's publicity, ...
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Director of Marketing and Fan Engagement
1 week ago
Northwestern University Evanston, United StatesDepartment: · Univ Athletics-Extrnl Affairs · Salary/Grade: · EXS/8 · Target hiring range for this position will be between $67,000-$68,500 per year. Offered salary will be determined by the applicant's education, experience, knowledge, skills and abilities, as well as interna ...
VP, FEP Product Marketing and Engagement - Chicago, IL, United States - Blue Cross and Blue Shield Association
Description
Provides strategic leadership for all current FEP member facing products (Medical, Dental and Vision, Postal and Overseas) as well as future portfolio expansion to meet enrollment goals and profitability targets.
Responsible for working with all BCBS Plans, strategic partners and internal resources to develop and implement a comprehensive product development/strategic marketing plan.
This includes using consumer segmentation, focus groups and competitive assessments along with feedback from Plan field servicing teams.Oversees development of new benefits and products essential to meeting membership needs, and improvements in customer satisfaction and retention of 5.7M total lives.
Responsible for developing and maintain a comprehensive member engagement program and integrating across all member touchpoints to include Plans and vendors.
This also includes internal online member tools, external websites for all products and member incentive programs.Works extensively with the VP of Care Operations to deliver a comprehensive suite of member tools to improve HEDIS and CAHPS rates for the overall program and to develop the yearly benefit and product changes and negotiate these with FEP for all products.
Responsible for FEP's engagement with federally focused associations supporting both Federal employees, Tricare and active-duty populations to build awareness of the BCBS and FEP brands within these communities.
Marketing and Sales StrategyLeads the development of the long term FEP national portfolio strategy, requiring Board of Members approval for:product development, marketing strategy, brand positioning, and product pricing and meet targeted membership growth.
Responsible for strategic execution through national and local market implementation of new products, including sales forecasting, sales incentive programs, and local market profiles identifying opportunities.
Leads the identification, development and implementation of FEP's research agenda including member segmentation, CAHPS, Plan Satisfaction, and Member Panels identified as strategically strengthening FEP's competitive position within the FEHBP market.
Responsibilities include strategic planning, management of all research related activities, and ownership of select FEP partner relationships. Leads all the quantitative and qualitative projects, focus groups and segmentation.Product development and maintenanceLeads the development of new business initiatives such as new products, new lines of business and new technology applications.
Oversees the implementation of new product and new system initiatives with the Plans to assure operational alignment with business design.
Directs long term strategy to maintain viability of all FEP products while also integrating new offerings in postal and FEDVIP to grow the overall business.
Maintain and evolve current products to ensure disruption and migration is manageable and drives the long term strategic direction of both BCBSA, Plans and OPM.Partner oversight and managementEngagement Strategy/ToolsDevelops a comprehensive member engagement strategy designed to attract new members and retain existing members.
Creates a unique member experience that enables FEP to be a leader in the marketplace.Provides strategic direction and leadership to staff and, as necessary, vendors for all related projects to ensure division and corporate objectives are met.
Recruits, trains, and develops staff and assures that staff management responsibilities are completed appropriately and as required.Works with the VP of Clinical Operations to create a seamless member engagement to drive greater HEDIS and CAHPS rates for FEP members.
Community Engagement ActivitiesLeads partnership development across all federal populations to drive greater product awareness.Oversee development and maintenance of a comprehensive community engagement plan for both active, retirees and the Tricare populationBCBSA Leadership and Engagement activitiesWorks across the organization to incorporate overall BCBSA strategic initiatives for measuring member engagement and satisfaction with the Brand.
Represents FEP in BCBSA workgroups focused on member and product development an experience.Works with community relations partners and partnerships to support new initiatives for greater brand recognition.
EducationBachelors Degree - RequiredMasters Degree, Marketing, Statistics or related field, MBA - preferredExperienceMinimum of 15+ years of progressive related research and analysis work experience, preferably in a health care/health insurance environment, with demonstrated knowledge of market, survey, and/or qualitative methods required.· Minimum of 10 years of project management experience.
Minimum 7 years of supervisory experience. · Minimum 7 year of experience leading/managing teams and vendors.Project management experience including leading project teams, guiding workgroups and teams to develop consensus on objectives and problem resolution for a broad range of topics and scope, and managing work plans and budget and resources.
SkillsLeadership skills:
Ability to delegate and motivate others, team-build, and achieve results
Advanced organizational skills:
Ability to develop and manage plans and budgets to accomplish objectives
Relationship management skills:
Ability to develop and maintain high level relationships and gain the trust of customers and internal staff (e.g. OPM/FEP)
Customer service oriented skills:
a cross-boundary perspective with the ability to meet and integrate the needs of multiple customersFacilitation skills: Ability to facilitate group meetings and projects and review the work of others, as well as exercise flexibility related to changing and dynamic business issues and prioritiesStrategic and critical thinking skills for establishing and implementing strategic initiatives, solving problems and addressing customer and operational issues; ability to create and communicate innovative conceptual models and synthesize diverse types of informationAdvanced quantitative and qualitative analytic and data skills are required, including critical thinking skills, attention to details, and inductive/deductive reasoning/judgment for developing and executing the appropriate methodologies to answer analytic questions.
Advanced presentation skills are required for facilitating and/or presenting at meetings, conferences, etc., as are excellent communication skills, verbal and written, for communicating effectively with staff at all levels, both internal and external to BCBSA.
Analytical skills:
Ability to conceptualize long term, innovative strategies as well as conceive tactical, issue-driven solutions, including the ability to identify data/information needs, acquire and organize data, deliver analyses, and identify major findings
People ManagementYes#LI_HYBRIDSummaryLocation:
US DC 9th St NW; US IL Chicago E
RandolphType:
Full time
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VP, FEP Product Marketing and Engagement professionals in Chicago
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David Doyle
Passionate leader in customer success programs.
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Erin Baran
Senior Solution Engineer
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Vira Hetman
Test Automation Engineer
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Madison Fusco
Content Creation & Enablement Strategy
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Chris Howard
Marketing executive with experience building high-performing teams that deliver positive ROI in high ...
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Ritu Agarwal
Strategic Global Benefits & Compensation Leader