Director of Marketing and Communications - Cambridge, United States - MIT

MIT

Verified Company

Cambridge, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

DIRECTOR OF MARKETING AND COMMUNICATIONS, _MIT Museum_, to manage marketing, public relations, and social media programs for the Museum. Will promote the Museum locally, nationally, and globally through all forms of media and special marketing initiatives; act as Museum contact and spokesperson; and increase the Museum's visibility as a representative of MIT's values and mission. Responsibilities include partnering with the director to determine the Museum's overall voice and message in the public space; developing a strategic multimedia plan to increase public awareness; acting as chief branding officer; directing creative for promotional campaigns and other initiatives; securing media partnerships and negotiating media buys based on data analysis; planning and implementing marketing campaigns for specific exhibitions, public programs, and earned revenue streams (e.g., Museum Store); supporting fundraising efforts; overseeing website and social media content and tone; owning the customer relationship management system (HubSpot); serving as the central media relations point person; supervising staff; attendance monitoring, analysis, and reporting; representing the Museum at professional and MIT community meetings; partnering on developing operating and special campaign budgets; and other duties as needed.

Job Requirements
***Occasional weekend and evening work may be required.