Jobs
>
Waldorf

    Sales and Marketing Director - Waldorf, United States - Harmony Senior Services

    Harmony Senior Services
    Harmony Senior Services Waldorf, United States

    1 week ago

    Default job background
    Full time
    Description
    Why Harmony?
    • 401k + Fulltime Part-time Benefits Packages
    • Employee Referral Bonus + Incentives (free meals, movie tickets, dining, automotive deals, retail discounts, finance/legal, consulting, electronics, and more)
    • Training, Development Career Laddering
    • Great work-life balance
    • Flexible Scheduling
    • Telehealth + Flex Spending + Health Savings Account Options
    Job Description

    STATEMENT OF JOB:

    The Sales and Marketing Director will oversee the internal and external marketing efforts of the community in order to meet or exceed the budgeted census.

    Responsibilities include but are not limited to:

    First Impressions:
    • Adhere to Harmony Senior Services Way to ensure building readiness, including Daily Tour Route Readiness
    • Develop model room according to protocols
    • Train all staff on achieving the best first impressions with residents, family and prospects, to include staff training on telephone etiquette
    Market Planning:
    • Develop quarterly marketing plan in concert with marketing team, in compliance with corporate standards
    • Complete all marketing reports in a timely manner
    • Lead internal marketing meetings
    Sales Process:
    • Manage all inquiries personally when in the building
    • Provide staff training for Inquiry Handling by phone and in person according to corporate guidelines
    • Ensure bench strength and leadership availability for inquiries and tours in the absence of the Sales and Marketing Director
    • Provide customer service training as part of the orientation of all new hires and at least annually to all staff
    • Promote all appropriate sales enhancements
    • Respond to all information gathered from the Mystery Shopping Program to improve inquiry handling
    Lead Tracking and Follow-Up:
    • Use lead tracking system to document all contacts with prospects
    • Respond to inquiries within an appropriate time frame: 1 business day or before close of business each day
    • Identify needs, barriers, and next steps for each inquiry
    • Generate required reports related to marketing activity by using lead tracking system
    Referral Development:
    • Conduct external marketing calls according to corporate schedule, and dependent on census
    • Enter calls in lead tracking system
    • Follow-up on all external calls
    • Host community events according to predetermined schedule
    • Establish, promote and/or work with senior care support groups
    • Promote the community as a meeting space for local groups
    • Build community relationships through participation in networking groups at least 1x weekly
    • Serve as educational spokesperson on aging and health issues
    • Develop Resident Referrals through promotion of incentives and housewarming parties
    Requirement

    Move-In Process:
    • Review and collect all appropriate admissions paperwork with resident and family and ensure completeness; distribute to appropriate department heads
    • Manage the move-in process to ensure that all department heads are involved and introduced to new residents within 48 hours of arrival
    • Ensure that each apartment is ready for move-in utilizing the room readiness checklist
    Move-Out Process:
    • Establish relationships with local skilled nursing facilities to ensure smooth discharge planning when necessary
    Resident and Family Relations:
    • Respond to all resident and family concerns in a timely manner
    • Participate in the resident and family survey process and respond to any concerns mentioned
    • Develop family events according to corporate guidelines and in collaboration with other members of the marketing team
    • Develop an active Respite Program
    • Visit residents when in the hospital
    Media Relations:
    • Help serve as community spokesperson for local media; ensuring that the Media Relations Policy is followed
    • Develop positive relationships with local media to promote coverage of the community
    • Other duties as assigned
    Requirements:
    • Must have a High School Diploma or GED
    • Bachelor's degree preferred or equivalent experience
    • Three years' experience working as a marketing director in senior care
    • Demonstrated ability to build a census
    • Ability to analyze data and develop and implement a marketing plan
    • Strong organizational skills and ability to multi-task and complete projects on time
    • Ability to establish relationships and connections with prospective clients and their families, employees, community resource groups, and management team
    • Must possess strong oral and written communication skills and be proficient using computer programs
    • Must be able to work a flexible work schedule based upon the business needs, which could include evenings and weekends
    • Must be able to lift, carry, and push up to 25lbs
  • Harmony Senior Services, LLC

    Sales and Marketing Director

    1 week ago

    Harmony Senior Services, LLC Waldorf, United States

    The Sales and Marketing Director will oversee the internal and external marketing efforts of the community in order to meet or exceed the budgeted census. · Responsibilities include but are not limited to: · First Impressions: · Adhere to Harmony Senior Services Way to ensure bui ...

  • Unibail-Rodamco-Westfield

    Marketing Director

    5 days ago

    Unibail-Rodamco-Westfield Bethesda, United States

    At Unibail-Rodamco-Westfield (URW), you'll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. You'll get to work with leaders who are pas ...

  • Prince George's Community Federal Credit Union

    Marketing Director

    1 week ago

    Prince George's Community Federal Credit Union Bowie, United States

    Prince George's Community Federal Credit Union is seeking a seasoned marketing professional with experience in a credit union or bank to fill the role of Marketing Director. This position leads the development and execution of the organization's marketing and public relations str ...

  • United Air Temp

    Marketing Director

    3 days ago

    United Air Temp Lorton, United States

    About Us:United Comfort Group is a dynamic and growing organization comprising eight home service companies, primarily focused on HVAC. Our mission is to deliver exceptional comfort and quality service to our customers, making their homes more comfortable and efficient. We are se ...

  • Christian Career

    Director of Marketing

    3 weeks ago

    Christian Career Arlington, United States

    Job Description · Job DescriptionDirector of Marketing & Development - Life House Ministries · Works closely with the Executive Director to execute a strategy for Life House Ministries (LHM) branding, public relations, fundraising and external marketing. Works to ensure the messa ...

  • PBS

    Director, Marketing

    1 week ago

    PBS Arlington, United States

    Position Title: · Director, Marketing - LearningMedia · Department: · LearningMedia · Corporate Area: · General Audience Programming · Status: · Regular, Full time Exempt · Manager Title: · VP, LearningMedia · Position Overview: · The Marketing Director is an experienc ...

  • CaryHealth

    Director, Marketing

    3 weeks ago

    CaryHealth Washington, United States

    Job Description · Job DescriptionCompany Overview: · At CaryHealth, we are committed to transforming the digital health landscape with a focus on expanding our digital pharmacy ecosystem. CaryHealth was founded in 2017 as a direct to consumer digital pharmacy experience and has s ...

  • MDDC Credit Union Association

    Director of Marketing

    6 days ago

    MDDC Credit Union Association Bowie, United States

    Prince George's Community Federal Credit Union · Schedule: · Full-time · Position Overview · Prince George's Community Federal Credit Union is seeking a seasoned marketing professional with experience in a credit union or bank to fill the role of Marketing Director. This positi ...

  • Florence

    Director, Marketing

    1 week ago

    Florence Arlington, United States

    Title: Director, Marketing · Company Background · Florence Health is a technology-driven health care company. The company takes total cost of care risk for patients in partnership with the government and other payers, and leverages its proprietary technology to improve primary ca ...

  • Unibail-Rodamco-Westfield

    Marketing Director

    1 week ago

    Unibail-Rodamco-Westfield Bethesda, United States

    At Unibail-Rodamco-Westfield (URW), youll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. Youll get to work with leaders who are passi ...

  • Gates Hudson

    Marketing Director

    2 days ago

    Gates Hudson Fairfax, United States

    Job Description · Job DescriptionOverview · Seeking a visionary Multifamily Marketing Director to lead our dynamic team in crafting compelling campaigns and transforming living spaces into thriving communities. You will work with a small, in-house marketing team that is pushing h ...

  • Associated General Contractors of America

    Director of Marketing

    1 week ago

    Associated General Contractors of America Arlington, United States

    Here at the Associated General Contractors of America (AGC), we value collaboration and teamwork driven by passion and purpose. Join us in shaping the industry for a better tomorrow. · The Associated General Contractors of America (AGC) is looking for a highly motivated self-star ...

  • Unibail-Rodamco-Westfield SE

    Marketing Director

    1 week ago

    Unibail-Rodamco-Westfield SE Bethesda, United States

    At Unibail-Rodamco-Westfield (URW), you'll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. You'll get to work with leaders who are pas ...

  • Talent Search

    Marketing Director

    1 week ago

    Talent Search Silver Spring, United States

    The Role The Marketing Director will report to the VP Marketing Strategy for TLC and ID. This strategic thinker will work closely with the VP in the ideation, strategy and execution of all on and off-air campaigns. The candidate needs to have a strong knowledge of the media lands ...

  • The Executive Leadership Council

    Director of Marketing

    1 day ago

    The Executive Leadership Council Washington, United States

    Job Description · Job DescriptionThe Executive Leadership Council is the preeminent member organization for the development of global black leaders. Comprised of more than 800 current and former corporate black CEOs, board members and senior executives at Fortune 1000 & Global 50 ...

  • PingWind Inc

    Director of Marketing

    1 week ago

    PingWind Inc Annandale, United States

    PingWind is looking for a hands-on leader with demonstrated success developing and implementing strategic marketing and communications plans that drive business goals, a common culture, stakeholder engagement and positive brand recognition for IT services in the B2G environment. ...

  • Charter Senior Living of Woodbridge

    Sales and Marketing Director

    2 weeks ago

    Charter Senior Living of Woodbridge Woodbridge, United States Full time

    Sales and Marketing Director · Looking for our next all-star employee with assisted living experience. Charter Senior Living of Woodbridge is dedicated to the care and wellbeing of our residents. It is our goal to assure that our residents' lives are enhanced through compassionat ...

  • RADIANT

    Marketing Director

    1 week ago

    RADIANT Vienna, United States

    Job DescriptionAbout Us:Radiant Digital delivers technology consulting and business solutions for commercial and government clients. Our flexible delivery model allows us to provide end-to-end solution delivery, single project execution, and, or strategic resources. CMMI Maturity ...

  • RADIANT

    Marketing Director

    6 days ago

    RADIANT Vienna, United States

    Job Description · About Us: · Radiant Digital delivers technology consulting and business solutions for commercial and government clients. · Our flexible delivery model allows us to provide end-to-end solution delivery, single project execution, and, or strategic resources. · ...

  • Radiant LLC

    Marketing Director

    1 week ago

    Radiant LLC Vienna, United States

    About Us: · Radiant Digital delivers technology consulting and business solutions for commercial and government clients. · Our flexible delivery model allows us to provide end-to-end solution delivery, single project execution, and, or strategic resources. · CMMI Maturity Leve ...