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    Director of Sales - Kansas City, United States - OTR Leasing

    OTR Leasing
    OTR Leasing Kansas City, United States

    3 weeks ago

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    Description
    Job Description

    Job Description

    OTR Leasing is one of the country's largest lessors of Class 8 semi-trucks to owner-operators.

    We are a forward-thinking, technology-driven trucking company with an unmatched opportunity for advancement and a fast and fun work environment.

    We are recruiting for a

    Director of Sales & Marketing.


    IMPORTANT:
    Please read this entire advertisement before applying. We prefer you to have experience in trucking or related industries.
    Director Sales & Marketing Position Overview
    The

    Director of Sales & Marketing

    is a cornerstone of OTR Leasing's ambition to redefine the trucking industry.

    This pivotal role demands a visionary leader with a robust track record in steering sales teams and driving marketing strategy toward unprecedented growth and success.

    You'll lead our call-center-based business development center, transforming challenges into opportunities and strategies into results.
    Director of Sales & Marketing Job Responsibilities

    Sales Responsibilities:

    Sales Strategy and Execution:


    Develop and lead a high-performing sales strategy that targets key markets and demographics, focusing on expanding OTR Leasing's customer base and increasing revenue.


    Call Center:
    Oversee the call center's operations, implementing strategies to maximize lead conversion rates, enhance customer service, and improve overall sales efficiency while maintaining

    daily/weekly/monthly

    operational KPIs.

    Team Development and Management:
    Build, mentor, and lead a sales team capable of meeting and exceeding sales targets. Foster a culture of success through ongoing training, performance management, and professional development opportunities.

    Sales Process Optimization:
    Continuously evaluate and refine the sales process to enhance efficiency and effectiveness. Implement innovative sales techniques and tools to improve team performance and customer satisfaction.

    Business Development:
    Maintain established relationships while simultaneously growing sales channels.

    Marketing Responsibilities:

    Strategic Marketing Leadership:


    Develop and implement a comprehensive marketing strategy that aligns with OTR Leasing's long-term goals, focusing on brand positioning, market penetration, and customer engagement.


    Digital Marketing Innovation:


    Leverage digital platforms to enhance OTR Leasing's online presence, including SEO, social media, email marketing, and content marketing, to generate leads and build brand awareness.


    Market Analysis and Adaptation:
    Conduct thorough market research to identify trends, opportunities, and challenges within the trucking industry. Use insights to adapt marketing strategies, ensuring OTR Leasing remains a step ahead of competitors.

    Brand Management:


    Cultivate and maintain OTR Leasing's brand identity across all marketing channels, ensuring consistent messaging that resonates with target audiences and reinforces the company's values and market position.


    Campaign Management:
    Oversee marketing campaigns that effectively communicate OTR Leasing's value proposition to prospective clients and stakeholders. Measure campaign performance and ROI to inform future marketing decisions.
    Director of Sales & Marketing Qualifications
    A dynamic leader with at least 10 years of combined experience in sales and marketing leadership,

    preferably in the trucking or related industries.
    Proven expertise in managing call center/business development center operations with stellar results.

    A strategic thinker with a knack for identifying opportunities for growth and the agility to pivot strategies in real time.

    Exceptional communication and interpersonal skills can inspire a team and engage with customers and stakeholders.
    A track record of achieving and exceeding sales and marketing targets.
    High School Diploma or equivalent (required).

    Location:
    Prairie Village, KS

    Pay Range:
    $90,000 - $110,000 Annual Salary + Commission, subject to qualifications and experience.

    Job Posted by ApplicantPro

    #J-18808-Ljbffr
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