- Develop and direct a variety of fact-based analyses that aid Management in making decisions relating to the creation or expansion of new or existing services.
- Develop creative approaches and methodologies to answer critical business questions, evaluate new product and service opportunities, and assess market potential.
- Provide actionable and insightful recommendations from data mining, segmentation, customer profiling and quantitative analyses with the goals of: identifying acquisition, cross-sell, up-sell, and retention opportunities.
- Evaluate opportunities to improve customer profitability, targeting efficacy, offer appeal, channel preference, product and service bundling, customer loyalty, etc.
- Participate in strategic marketing decisions relating to customer needs, preferences, behaviors, and segmentation, as well as advertising, direct marketing, and digital marketing efforts.
- Interpret results of analyses, translate insights into actionable recommendations, present the insights and recommendations to senior management and work closely with business partners to integrate and operationalize the recommendations in the business strategies, plans, and tactics.
- Bachelors degree (preferably in quantitative field).
- 3 years relevant experience.
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Customer Analyst - Buffalo, United States - Imagine Staffing Technology, An Imagine Company
Description
Are you passionate about uncovering insights that drive business growth and customer satisfaction? Our client is looking for a talented customer analyst to join their team and make a meaningful impact. As a customer analyst with us, you'll be instrumental in analyzing customer behavior, preferences, and trends to inform strategic decision-making. Your findings will directly influence their marketing strategies, product development, and customer engagement initiatives. If you're a detail-oriented problem solver with strong analytical skills and a knack for translating data into actionable recommendations, we invite you to join their collaborative environment where your expertise will be valued. Take the next step in your career and apply today to help us better understand and serve their customers effectively.
Pay: $33-68/hr
Contingent
Remote (United States)
Job details:
Requirements:
