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Senior Marketing Analyst - Foster City, United States - QuinStreet
Description
Senior Marketing AnalystCorporate Overview
QuinStreet makes the digital media channel affordable at scale for marketing clients.
We match high-intent consumers in one of the nation's largest media networks to the right solution and the right client.
Our industry leading segmentation & matching technology platform allows marketing clients to target and reach "research & compare" customer prospects, segment by segment.
We believe in the direct measurability of digital media. We believe in performance marketing. (We pioneered it.) And we believe in the advantages of technology. We bring all of this together to deliver truly great results for our clients in the world's biggest channel.
Job Category
As a key member of the Strategic Marketing team, you will be responsible for data-driven insights that enable QuinStreet's Marketing and Media teams maximize profitability while improving customer relationships.
You will gather, organize and aggregate large sets of data in order to produce meaningful business insight in areas such as ad network optimization, ad merchandising, marketing performance and quality monitoring, client communication and development, competitive research, and more.
You will also communicate your insights and findings to other members of the Marketing and Media teams, as well as help them carry out key tasks related to network and client optimization.
General Requirements:
Bachelors degree in Economics, Engineering, Math/Science or otherwise proven background in business/analytics
3-5 years of work experience in analytics
Strong analytical mindset with a drive toward actionable insights, not just data
Sincere interest in online marketing and media industry
High internal motivation with ability to initiate and own analysis from start to finish
Good interpersonal skills and ability to remain focused-yet-flexible in a fast-paced internet company environment
Proficiency in MS Excel and familiarity with database applications (e.g., Access, SAP, Brio, etc...)
Tableau and SQL experience is a plus
QuinStreet is an equal opportunity employer.
We do not discriminate on the basis of race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity, or any other characteristics protected by law.
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