Manager, Programmatic Trade Desk Development, NA - New York, United States - InMobi

Description

Our Story

Building a new company in the recession of 2007 was no ordinary task. Yet with passion and foresight, we charted our course, helping to transform the way consumers engage with their phones.

Over the last 17 years, InMobi has built a global Advertising Platform that powers our customers' growth by helping them engage their audiences and drive real connections.

InMobi has also built a second unicorn, Glance, which is advancing digital consumption and creating a new wave of disruption. Present on 400M devices across India, SEA, Japan and the US - Glance is one of the largest content platforms globally with~200M daily active users.

The InMobi Story

We like big challenges. Building a new company in 2007 was no ordinary task. As the recession hit, the iPhone was born and launched a revolution. Mobile advertising wasn't yet a thing, other than SMS, and venture capital funding was hard to come by for four guys in India.

Yet with passion, foresight, and conviction - InMobi charted its own course, helping to transform the way consumers engage with their phones and create today's booming app economy wherein consumers now spend 4.2 hours per day.

After fifteen years of innovation, our end-to-end advertising software platform, connected content and commerce experiences have formed a powerful engine for growth that activates audiences, drives real connections, and diversifies revenue for companies around the world.

Our global organization of InMobians are excited to continue discovering and developing impactful technologies that will continue to transform people, businesses, and society across different advertising ecosystems.

Overview

Reporting to the Head of the Programmatic Trading Desk (PTD), this global role sits at the intersection of strategy, marketing, and programmatic advertising and is responsible for developing and growing InMobi's relationship across programmatic trading decks in each respective region. This role will work collaboratively across disciplines to develop deeper programmatic enablement and growth in support of InMobi's product and revenue goals.

As the Manager, PTD Development in North America, you will be responsible for initiating, building & driving revenue growth by solving customer problems through data-driven strategies through key relationships across Programmatic, Trading, Operations, Analytics, Marketplaces, learning and development and more, that support account level engagements by sales teams. This role will work with cross-functional teams to drive market strategies, support overall agency product enablement and contribute to a world class team and culture.

This person is a senior programmatic solutions expert who can understand complex problems and importantly have experience in identifying different ways to go about solving for them. You ideally have worked in cross-functional roles and have developed close strategic relationships with clients, leading and articulating with data and insights ,and be able to operate with a high degree of autonomy.

The role will be based in New York, NY and is not open to remote locations, and will be reporting to the Global Head of PTD, and focused 80% externally with customers and 20% internally for cross-functional management of key stakeholders.

The impact you'll make

As subject matter experts, this team is responsible for initiating, building and maintaining relationships with programmatic trading desks;

• Manage the programmatic, operations and activation relationships with programmatic trading desks across the region.
• Work with global InMobi teams to underpin the relationship with the overall holding company and respective operating companies
• Drive thought leadership and strategic thinking by partnering with key internal stakeholders e.g. regional agency teams (APAC, EMEA), sales, marketing and operations to ensure consistency across global markets
• Be the voice of the customer inside InMobi and bring feedback across to our product/ product marketing teams etc.
• Developing medium to long-range plans and preparing strategies to protect, grow, and diversify the relationship with a defined group of existing customers
• Identifying and managing interactions with assigned group of existing customers to identify cross/up and repeat sales opportunities
• Resolving problems and ensuring customers receive high quality customer service
• Developing client retention and growth plans and strategies for developing profitable business with assigned accounts.
• Create innovative and differentiated offerings and strategies for growing the programmatic side of the business across the Region, staying relevant and in sync with market demand.
• Provide subject matter expertise (SME) support to external trading teams by conducting Learning and Development (L&D) sessions on best practices for in-app buying and enabling the utilization of InMobi Exchange in Supply Path Optimization (SPO) efforts. Empower our partners with industry-leading insights and collaborate with verification partners to this end.
• Conduct quarterly business reviews with partners. These sessions aim to identify synergies for growth, emphasizing a consultative and tactical approach. Address day-to-day challenges while focusing on long-term strategies.
• Deliver revenue growth for the portfolio of clients across all channels on InMobi Exchange. This includes identifying new strategic opportunities and nurturing existing revenue streams to ensure consistent growth.

The experience we need

• 6+ years of experience in a role encompassing revenue and account management, data insights & analysis, within the programmatic and online advertising space
• Expertise within the advertising technology landscape and wider programmatic ecosystem
• Deep experience in strategy & business development of clients and partners
• Exceptional analytical skills, high level of comfort with big data and a creative approach to problem solving, with the ability to distill key business insights from data
• Proven experience managing cross-functional teams and influencing across multiple business units
• Extensive experience developing strategies and plans to help achieve revenue growth as well as customer satisfaction
• Excellent relationship building & management skills, communication, attention to detail, analytical mindset, technical aptitude with a strong understanding of the digital ad marketplace & ability to lead delivery related client interactions, backed by data and understanding of technological aspects.
• Strong MS Excel skills and proven competency in data analysis and logical reasoning.
• High proficiency in the ad-tech ecosystem of ad exchanges/ networks, DSPs, 1st and 3rd party audience targeting and technology, online measurement, ad-operations, delivery and measurement platforms.
• Prior client facing experience while owning revenue management for a product/ business line/ account/ geography
• Ability to demonstrate measurable impact of data analytics-based optimizations/ experiments on revenue delivery
• Ability to work across different global cultures and in a matrix style environment.

About Us

InMobiis the leading provider of content, monetization, and marketing technologies that fuel growth for industries around the world. Our end-to-end advertising software platform, connected content and commerce experiences activate audiences, drive real connections, and diversify revenue for businesses everywhere. InMobi is a trusted and transparent technology partner for marketers, content creators and businesses of all kinds.

Incorporated in Singapore, InMobi maintains a large presence in San Mateo, CA and Bangalore and has operations in New York, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London and Dubai. To learn more, visit

Our Purpose
InMobi creates transformative mobile experiences and software platforms to positively impact people, businesses, and societies around the world.

We believe that our innovations at the intersection of artificial intelligence, commerce, and the creator economy will revolutionize the way consumers use their mobile devices. Our mission is to power our customers' growth with innovative content and commerce experiences that help them activate their audiences and drive real connections. How do we do it?

• An End-to-End Content, Monetization, & Marketing Platform the fuels industry growth
• AI-Powered Audience Activation for the open content, media and marketing ecosystem
• New Content and Commerce experiences for a world of connected devices

The base salary (fixed) pay range for this role would range from $109,656 USD to $156,651USD (min to max of base salary pay range). This salary range is in applicable for our offices located in California and New York*. In addition, an InMobian may also receive variable pay in the form of annual variable bonus or quarterly variable bonus / sales incentive, as deemed per policy in addition to fixed compensation.

*Our ranges may vary basis final location / region / or fully remote roles in accordance to the geographical differentiation in pay scales in the country.

In addition to cash compensation, based on the position, an InMobian can receive equity in the form of Restricted Stock Units. We believe that our employees/personnel should have the ability to own a part of the entity they are a part of. Therefore, the entity employing you may elect to provide such stocks to you. Ownership of stock aids us to treat our employer company as our own and base our decisions on such a company's best interest at heart. To encourage a spirit of shared ownership, we grant InMobians relevant company stock(s). As you contribute to the growth of your company, certain stocks may be issued to you in recognition of your contribution.

A quick snapshot of our benefits:

• Competitive salary and RSU grant (where applicable)
• High quality medical, dental, and vision insurance (including company-matched HSA)
• 401(k) company match
• Generous combination of vacation time, sick days, special occasion time, and company-wide holidays
• Substantial maternity and paternity leave benefits and compassionate work environment
• Flexible working hours to suit everyone
• Wellness stipend for a healthier you
• Free lunch provided in our offices daily
• Pet friendly work environment and robust pet insurance policy - because we love our animals
• LinkedIn Learning on demand for personal and professional development
• Employee Assistance Program (EAP)

InMobi is an equal opportunity employer

InMobi is a place where everyone can grow. Howsoever you identify, and whatever background you bring with you, we invite you to apply if this sounds like a role that would make you excited to work.

InMobi provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

InMobi has implemented a mandatory COVID vaccination policy for all employees in the U.S. Employees who are unable to be vaccinated may request an exemption under certain circumstances.

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The InMobi Culture

At InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.

We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom -guide us in every decision we make.

We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.

InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities.

Visit to better understand our benefits, values and more