- Develop and deploy advanced statistical and machine learning models to support key marketing initiatives—including media mix modeling, attribution, targeting, and customer LTV forecasting
- Design and implement robust experimentation frameworks to power A/B and multivariate testing across marketing channels and customer journeys
- Lead exploratory data analysis to uncover opportunities for growth, personalization, and efficiency—leveraging internal and third‑party data sources
- Build predictive models that inform campaign strategy, audience segmentation, and churn prevention
- Collaborate with Data Engineering and Analytics teams to build scalable data pipelines and ensure data integrity for modeling and reporting
- Partner with performance marketing, CRM, brand, and regional teams to translate analytical findings into business action
- Develop clear, concise, and compelling data stories for leadership and cross‑functional stakeholders
- Stay ahead of the curve on new methodologies, tools, and privacy trends in marketing data science—and help drive their adoption across the organization
- 5+ years of experience in data science with a Bachelor's or Master's degree or 2+ years with a PhD, preferably with a focus on marketing, customer analytics, or growth in a fintech or B2C tech environment
- Strong programming skills in Python or R, especially for modeling, data manipulation, and visualization
- Expertise in statistical methods (e.g., regression, clustering, time‑series, causal inference, uplift modeling, Bayesian approaches)
- Deep experience with A/B testing, experiment design, and measurement
- Proficiency in SQL and working with large‑scale datasets from data warehouses (e.g., Snowflake, Redshift, BigQuery)
- Familiarity with data visualization tools (e.g., Looker, Tableau, Power BI)
- Hands‑on experience with marketing platforms (e.g., Google Ads, Meta, CRM tools) is a plus
- Strong communication skills with the ability to distill complex analysis into clear insights and actionable recommendations
- Comfort operating in a fast‑moving, ambiguous, and highly collaborative environment
- Multilingual skills or global market experience is a plus
- Remote first flexibility
- Generous PTO
- 13 Paid Holidays
- Medical / Dental / Vision Insurance
- Life, Disability, and other benefits
- 401k with competitive Employer Match
- Community Service Days
- Generous Parental Leave
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Sr. Data Scientist, Marketing - Dallas - MoneyGram
Description
At MoneyGram, we're combining the strength of a trusted global brand with the agility of a tech‑forward, growth‑driven culture. With 80+ years of experience and a presence in more than 200 countries and territories, we've built a foundation of stability and trust to help millions of people around the world send funds quickly, securely, and affordably.
We're looking for bold thinkers, builders, technologists, and sellers who want real ownership of their work, thrive in collaborative environments, and are energized by solving complex challenges. Here, you'll have the opportunity to make a measurable impact – fast.
If you're eager to shape the future of cross‑border payments and financial services, join us as we transform how the world moves money.
About The Role
As part of this transformation, we're building a best‑in‑class performance marketing engine—and we're hiring a Sr. Data Scientist, Marketing to help us push it to the next level.
You will sit at the intersection of marketing and data science, developing statistical models, designing experiments, and generating insights that drive customer acquisition and retention across 200+ countries. Reporting to the Director of Marketing Analytics, you'll work cross‑functionally with Marketing, Product, Engineering, Finance, and Regional teams to create impact at scale.
This is a high‑visibility, high‑impact role that's ideal for someone who thrives on using data to solve real‑world challenges.
What You Will Do
What We Are Looking For
Location
This position will be remotely based in the United States.
Here Are Some Reasons You Will Love Working At MoneyGram
Anticipated Base Pay: $145,000 - $200,000 + participation in our annual bonus plan
The salary/pay rate listed is a good faith determination that may be offered to a successful applicant for this position at the time of this job advertisement based on company hiring process and budget for this role and may be modified in the future. Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level.
MoneyGram does not sponsor US work authorizations for this job position including H‑1Bs, O‑1, and TN. MoneyGram also does not hire F‑1s working on EAD for this position.
About MoneyGram
MoneyGram is a global payments network built to move money across borders with speed, simplicity and trust. Its omnichannel platform empowers consumers, developers and agents to transfer cash, fiat and stablecoin however it works best for them.
The company serves over 50 million customers a year across 200+ countries and territories, nearly half a million retail locations and a rapidly expanding digital ecosystem reaching billions of devices. As one of the most recognized and trusted names in global payments, MoneyGram continues to reinvent how money moves — helping people around the world support their loved ones and build better futures.
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