- Develop and execute marketing campaigns across various channels, including digital, social media, and email, to increase brand awareness and sales.
- Collaborate with internal teams and external partners to create compelling marketing materials and promotional content.
- Conduct market research to identify trends, customer insights, and new opportunities for growth.
- Analyze campaign performance and adjust strategies as necessary to achieve marketing objectives.
- Manage content creation, distribution, and maintenance across all platforms, ensuring consistency with brand guidelines.
- Assist in organizing and coordinating marketing events and product launches.
- Manage the Frog Fuel and ProT GOLD influencer outreach program.
- Degree not required; OP2 values skills and experience over education.
- 3-5 years of experience in a marketing or advertising related role.
- Located in or near the DFW area - while the position is predominantly remote, periodic travel to the office will be required.
- Strong understanding of traditional and digital marketing tools and strategies.
- Proven track record of creating and implementing successful marketing campaigns.
- Proficient in marketing research and statistical analysis.
- Excellent communication and organizational skills.
- Previous experience with ClickUp, Air and Klaviyo is preferred.
- Adaptable and enthusiastic about working in a fast-paced startup environment.
- Ability to manage multiple projects simultaneously with high attention to detail.
- Strong problem-solving skills and the ability to work under tight deadlines.
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Marketing Specialist - Fort Worth, United States - OP2 Labs
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Description
Job Description
Job DescriptionOP2 Labs, a leading consumer goods company and 4X INC 5000 fastest-growing company, is seeking a Marketing Specialist with 3-5 years of experience, ideally in the health and wellness or related consumer goods sector. This role requires a dynamic individual who can implement and manage marketing strategies that align with our business goals and enhance our brand presence.
Responsibilities:
Requirements
Additional Requirements:
Benefits
Competitive Salary DOE
Incentive Based Bonus
Medical, Dental, and Vision.
Monthly product subscription and family purchase discounts.
A company-provided computer.
Mobile device stipend.
Health and Wellness stipend.
Company credit card.
World-class employee recognition program.