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    Performance Marketing Manager - Chicago, United States - The Ladders

    The Ladders
    The Ladders Chicago, United States

    6 days ago

    Default job background
    Description
    If you're on the hunt for your next career move, you've come to the right place.

    At digitsonly, we're not your typical job or recruiting platform; we're a portfolio company which does the hiring, team building and training for verified 7-8 figure companies in the ecommerce and agency industry.

    The companies we're working with are on the continuous lookout for A-Players, which in this case if you're reading this, would be you. With us, you have the opportunity to get matched personally to multiple jobs & companies verified by us.

    Due to our acceptance rate of only 2%, we keep a high demand, low competition, with rates way above the market and trainings literally on the market leader standard. More info on

    Note: The following job description is directly for the job the client is hiring for.

    Requirements

    As a Performance Marketer specializing in search and paid social, you will be responsible for developing, implementing, and optimizing digital marketing campaigns across various platforms to drive customer acquisition, engagement, and revenue growth. The ideal candidate will have a strong understanding of e-commerce, direct response marketing principles, and full-stack experience in digital marketing strategies.

    The annual salary would be estimated to 80-90k $.

    Key Responsibilities:

    Develop and execute performance marketing strategies focused on search engine marketing (SEM) and paid social channels (Facebook, Instagram, etc.) to drive qualified traffic, conversions, and revenue.

    Conduct keyword research, ad copywriting, and campaign optimization to maximize ROI and achieve KPIs.

    Manage and optimize advertising budgets to ensure efficient spending and scalability of campaigns.

    Utilize data analytics tools and platforms to track, analyze, and report on campaign performance, providing insights and recommendations for continuous improvement.

    Collaborate with cross-functional teams including creative, product, and analytics to align marketing efforts with business objectives and customer needs.

    Stay up-to-date with industry trends, best practices, and emerging technologies in digital marketing to maintain a competitive edge.

    Qualifications:

    Bachelor's degree in Marketing, Business, or related field.

    In-depth knowledge of SEM platforms (Google Ads, Bing Ads) and paid social platforms (Facebook Ads Manager, Instagram Ads).

    Experience with direct response marketing tactics such as A/B testing, landing page optimization, and conversion rate optimization (CRO).

    Strong analytical skills with proficiency in data analysis tools (Google Analytics, Facebook Analytics, etc.) to measure and interpret campaign performance.

    Excellent communication and collaboration skills with the ability to work effectively in a fast-paced, dynamic environment.

    Self-starter with a passion for driving results and a willingness to continuously learn and adapt in a rapidly evolving digital landscape.

    Benefits

    Working with digitsonly, you'll receive following incentives
    • Access to high paying & uncompeted jobs by verified hiring companies
    • Possibility to take on multiple projects or offers (depending on availability*)
    • Access to trainings & coachings (like adworld, , skillshare + inhouse trainings, etc.)
    • Access to SOPs, best practices, checklists (clickminded, +inhouse trainings, etc)
    • Private management by a dedicated customer support manager
    • Community with like minded individuals & free consulting
    Note: These benefits are just from digitsonly, the client will likely offer additional incentives and benefits.
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