Social Media Specialist - New York, United States - Oscar Wilde
3 weeks ago
Description
Social Media Content Development
CDG Group is seeking a social media content developer for multiple locations.
Below are the key objectives we would like to achieve to enhance our social media presence:
OBJECTIVES
Increase brand awareness:
- Boost visibility and exposure, establish a strong presence in the community, and attract new clientele
Drive traffic and sales:
- Increase foot traffic and boost sales through the promotion of special deals and events
Build a loyal community:
- Cultivate a loyal customer base by actively engaging with them on social media
Manage reputation (PR):
- Monitor online feedback, promptly address customer inquiries, and manage any negative comments professionally
Differentiate from competitors:
- Highlight unique aspects, showcase the atmosphere, and emphasize offerings to stand out from competitors
Optimization
- Track and analyze key metrics like engagement and reach to refine social media strategies for better outcomes over time
- Enhance the Instagram profile to attract more followers
- Create engaging in-house videos featuring the front of house staff
- Think creatively to develop innovative content
- Regularly post 10 times per month on Instagram
- Share community stories on the platform
- Monitor and respond to customer interactions on Instagram
- Create a relevant content strategy by collaborating with an on-site content creator once a month
For more information, visit our location at 45 West 27th Street New York, NY 10001
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