E-commerce Merchandising Manager, Ring Channel - Hawthorne, United States - Amazon LLC - A03

Amazon LLC - A03

Verified Company

Hawthorne, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

4+ years of professional non-internship marketing experience

Experience using data and metrics to measure impact and determine improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling online merchandising and content strategies, measuring and sharing out impact analysis.

As an E-Commerce Merchandising Manager you will develop data-driven site merchandising and content strategies for Ring Devices across retail channels.

You will drive best-in-class customer experiences across retail sites, using internal and external tools to test, measure and execute.

You will partner with cross-functional teams including Creative, Product Marketing, Go-To-Market, Brand Media, Sales and Retail teams to deliver differentiated content strategies.

Success in this role is ultimately measured by improved conversion and demand and requires an individual experienced in site analytics, customer journey and content leadership.

Key job responsibilities

Leverage ecommerce principles, analytics, and general business acumen to identify

opportunities that improve product conversion, cross-sell, up-sell, and add to cart rates, driving engagement, sales and productivity across online retail sites.

Develop and maintain a product page content toolkit that defines bestinclass product content elements by retailer.
Ideate and deploy new content, features and experiences aimed at increasing sales.
Influence customers ease of navigation to Ring products across retail sites, including but not limited to: homepage, category/product listing pages, filter navigation, product detail pages, collection & landing pages.
Measure and report retail product page content health, effectiveness and conversion rate performance as key business insights.
Own select programs and first and third party tools that achieve performance goals.
Partner with the Business Insights team to develop online retail performance insights dashboard(s).

A day in the life

You will partner with cross-functional internal teams including Creative, Product Marketing, Go-To-Market, Brand Media, Customer Service, Business Insights, Sales and Retail teams and your external partners include Retail Online Merchandising and Marketing teams and select Third Party Providers.

You will use performance insights from internal and external tools to measure performance and form immediate and long-term actions. You will spend your time on retail sites identifying opportunities and enforcing accuracy. You will influence internal teams to address retail e-commerce needs and timelines and develop systems/toolkits that improve efficiency. You will be a stakeholder in new product and brand program launches.

About the team
This role lives on the Channel Marketing Team. We are Retail experts & storytellers for Ring Devices and Services across the retail channel. We showcase how Ring products enhance our customers every-day life and inspire customers to become Ring neighbors.

We develop customer-centric experiences that meet customers at various points of their shopping journey and we intimately understand their needs, motivations and habits to help them choose Ring.

We rely on data, research and insights for decision making and we utilize test and learns to guide our path forward.

Hawthorne, CA, USA | Seattle, WA, USA

Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
Experience with A/B testing, especially around audience segmentation and targeting