Marketing Campaign Coordinator - Houston, United States - Empower Pharmacy

Mark Lane

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Mark Lane

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Description

Position Summary:


At Empower, the role of Marketing Campaign Coordinator is central to our mission of delivering innovative healthcare solutions that improve our patients' lives.

This position is vital in ensuring that our marketing campaigns are executed flawlessly across multiple channels, engaging our patients, and enhancing our brand.

As a key player in our marketing team, you will collaborate closely with stakeholders and coordinate the production of various marketing materials, directly contributing to our success.


Your insights and recommendations on campaign performance metrics will help optimize our strategies, making you a valuable asset to our team.

You'll also support events, trade shows, and conferences, providing logístical planning and onsite support, which are essential in enhancing our brand's visibility.


As the Marketing Campaign Coordinator, you will be immersed in a creative and collaborative environment, working with designers, copywriters, and external vendors to produce compelling marketing materials.

Your passion for marketing and desire to contribute to the team's success will be key in developing impactful collateral and sales support materials.

Empower offers a dynamic and supportive environment where your enthusiasm for marketing can thrive.

If you have a keen eye for detail and are excited about the opportunity to work on diverse projects, and be part of an organization committed to excellence, this role provides an exciting opportunity to make a meaningful impact in healthcare marketing.

Join us and help us continue our mission of empowering people to live healthier, happier lives.


Duties and Responsibilities:

  • Assists in the development and implementation of marketing campaigns across multiple channels, including digital, print, social media, and events.
  • Collaborates with internal stakeholders, including marketing managers, designers, and copywriters, to ensure campaign objectives and timelines are met.
  • Coordinates the production of marketing materials, including print collateral, digital assets, and promotional items, in collaboration with external vendors and suppliers.
  • Monitors and analyzes campaign performance metrics, including engagement, reach, and conversion rates, and provides insights and recommendations for optimization.
  • Maintains campaign calendars, project plans, and budgets to ensure efficient and effective execution of marketing initiatives. Ensures all stakeholders are informed of upcoming deadlines and deliverables.
  • Supports the coordination of events, trade shows, and conferences, including logistics planning, vendor management, and onsite support.
  • Assists in the development of marketing collateral and sales support materials, including presentations, brochures, and product sheets.
  • Stays informed on industry trends, competitive landscape, and emerging technologies to identify opportunities for innovation and improvement in marketing strategies.
  • Performs other duties as assigned.
To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable qualified individuals with disabilities to perform the essential functions.

While performing the responsibilities of the job, the employee is required to talk and hear.

The employee is often required to remain in a stationary position for a significant amount of the work day and frequently use their hands and fingers to handle or feel in order to access, input, and retrieve information from the computer and other office productivity devices.

The employee is regularly required to move about the office and around the corporate campus.

The employee is regularly required to stand, walk, reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl.

Vision abilities required by this job include close vision.


Knowledge and Skills:

  • Excellent attention to detail.
  • Ability to manage multiple projects simultaneously and meet tight deadlines
  • Ability to learn and use technology, such as Salesforce and Jira.
  • Proficient in Microsoft Office Skills—Excel, Word, PowerPoint, Outlook.
  • Knowledge and experience with digital marketing tools and platforms.
  • Creative thinker with a passion for marketing and a desire to contribute to the success of the team and the organization.

Key Competencies

  • Customer Focus: Ability to build strong customer relationships and deliver customer centric solutions.
  • Optimizes Work Processes: Know the most effective and efficient processes to get things done, with a focus on continuous improvement.
  • Collaborates: Builds partnerships and works collaboratively with others to meet shared objectives.
  • Resourcefulness: Secures and deploys resources effectively and efficiently.
  • Manages Complexity: Makes sense of complex, high quality, and sometimes contradicto

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