- Owns research for one or more areas that are broad in nature, usually requiring discretion or creativity. Design and execute innovative quantitative and qualitative research to support decision-making, strategic planning and shape marketing/brand strategies, campaign development, product development, retail/channel strategy
- Plans and executes medium- to high-complexity research at the product or brand team level with minimal guidance. Support campaign development (both in-bound and out-bound) and brand strategy. Understands and applies the fundamental concepts and practices of multiple research methods
- Provides input into product, campaign or team-level goals with some guidance on prioritization decisions
- Reflects business and strategic context in project design and deliverables. Clarifies or challenges strategy by expanding tactical research questions into strategic ones
- Translate research findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization. Develops narrative, and supports it with appropriate format, tone, and level of detail for the audience
- Builds strong relationships with researchers (Marketing Insights and other Understand functions such as User Experience Research, Product Data Science, and Marketing Decision Science)
- Builds and maintains strong XFN relationships and influences stakeholders (Product Marketing, Integrated Marketing, Brand Strategy, Creative, Media)
- Drives impact through collaborative working relationships. Influences others within the immediate research team, working team and direct line partners. Raises and resolves critical issues with these groups
- Defines project scope, solicits and evaluates proposals, manages suppliers to high levels of analytic rigor and deliverable quality, and continually raises bar with partners on expectations of quality and cost efficiency
- Independently execute full-cycle research and leverage insights to inform strategies and drive business outcomes
- 6+ years of experience with extensive background in quantitative and qualitative research, including hands-on experience in survey/discussion guide and data analysis (weighting, data cleaning, regression, etc.)
- Problem-solving and prioritization experience to move from blank slate to a research problem matched with a methodology
- Proven communication and presentation skills with a track record of delivering concise, executive level synthesis to influence business decisions and strategies
- Experience in leading insights-driven campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making
- Experience with physical products is preferred (in contrast to software)
- Experience in brand building and brand strategy development
- Experience thinking holistically/creatively in addition to technically/analytically
- Experience working well in a dynamic and fast-paced environment
- Experience collaborating proactively and effectively with a broad variety of partners
- Experience in shopper insights, purchase journey and overall category management and retail execution
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Manager, Advisory Insights Research
9 hours ago
KPMG Los Angeles, United StatesBusiness Title: Manager, Advisory Insights Research · Requisition Number: · Function: Advisory · Area of Interest: · State: CA · City: Los Angeles · Description: · Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organi ...
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Manager, Advisory Insights Research
1 week ago
KPMG Los Angeles, United StatesBusiness Title: Manager, Advisory Insights Research · Requisition Number: · Function: Advisory · Area of Interest: · State: CA · City: Los Angeles · Description: · Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organi ...
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Manager, Advisory Insights Research
3 weeks ago
KPMG Los Angeles, United StatesBusiness Title: Manager, Advisory Insights Research · Requisition Number: · Function: Advisory · Area of Interest: · State: CA · City: Los Angeles · Description: · Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organi ...
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Senior Manager, Research and Insights
3 weeks ago
Kargo Los Angeles, United States Full timeKargo unites the world's leading brands, retailers and premium publishers across screens using innovative technology and advanced creative ad formats. At Kargo, we're all about bringing together the best of the best with a spark of creativity to stand out from the crowd. The same ...
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Research Operations Specialist, Insights
2 weeks ago
Blend360 Santa Monica, United StatesJob Description · Job DescriptionCompany Description · Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant ...
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Research Operations Specialist, Insights
2 weeks ago
Blend360 Santa Monica, United StatesJob Description · Job Description Company Description · Blendis a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significa ...
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Beats Consumer Insight Research Analyst
3 weeks ago
Russell Tobin Culver City, United StatesJob Description · Job DescriptionRussell Tobin is hiring a Consumer Insight Research Analyst for multinational technology company in Culver City, CA 90232. · Summary · Key responsibilities: · - Manage the brand & ad tracking survey: stay on top of campaign and product · launches ...
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Research Operations Specialist, Insights
4 weeks ago
Blend360 Santa Monica, United States Full timeCompany Description · Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly alignin ...
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Beats Consumer Insight Research Analyst
2 weeks ago
Russell Tobin Culver City, United StatesJob Description · Job Description · Russell Tobin is hiring a Consumer Insight Research Analyst for multinational technology company in Culver City, CA · Summary · Key responsibilities: · - Manage the brand & ad tracking survey: stay on top of campaign and product · launche ...
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Consumer Insights Manager
3 weeks ago
SHEIN Distribution Corporation Los Angeles, United StatesJob Title: Consumer Insights Manager · Reports to: President · Job Location: Los Angeles, CA · Job Class: Exempt · About SHEIN · SHEIN Distribution Corporation distributes SHEIN's products in the U.S. Founded in 2012, SHEIN is a leading global online retailer with operations in G ...
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Quantitative Research Team Lead
2 weeks ago
Burtch Works Los Angeles, United StatesOur client, a · dynamic marketing research consulting firm · with an impressive client roster is looking to add a · Quantitative Research Team Lead to their expanding organization . This position will lead a team of quantitative researchers while remaining hands-on with resear ...
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Associate Product Development Manager
3 weeks ago
GUESS?, Inc. Los Angeles, United StatesThe Associate Product Development Manager will design a category under the supervision of the Buying team that successfully fulfills the needs of the brand/business. Responsible for the execution of both product planning and product development. · ESSENTIAL FUNCTIONS: · Constant ...
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Flexibility Research Service Specialist
2 weeks ago
Lane Clark & Peacock Los Angeles, United StatesFlexibility Research Service Specialist · LCP Delta is seeking an experienced Flexibility Research Service Specialist who will play a key role in our flexibility service and support our future growth. · This is a great opportunity to: · To develop, lead and deliver cutting-edge ...
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Senior Research Analyst
2 weeks ago
Paramount Global Los Angeles, United States Full timeOverview and Responsibilities · We are looking for a new Senior Research Analyst to join the CBS Research team This position will be responsible for providing clear and actionable analysis to inform programming, marketing, and scheduling decisions for the network and studio. Thi ...
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Business Development
2 weeks ago
Futronics (NA) Corporation Los Angeles, United StatesAt FUTRONICS, Interns work on real-work projects in collaboration with teams supporting the successful launch, initial market acceptance and first line management of sales team for the Service Robots and Smart Device product lines in the healthcare environment. · Key Responsibil ...
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Environmental Justice Program Manager
3 weeks ago
Black Women For Wellness Los Angeles, United StatesPosition: Environmental Justice Program Manager · Program: Sisters in Control Environmental Justice · Supervisor: Contracts and Grants Manager · Work Schedule: 40 hrs./week (Monday – Friday) · Travel Required: Hybrid · Expected Hours: 40 hrs. · Status: Exempt · Salary Range: $70 ...
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Paid Social Media Manager
2 weeks ago
BARÚ marketing + media Los Angeles, United StatesBARÚ, LA's leading cross-cultural advertising agency, seeks a Paid Social Media Manager to pilot and steward our client's social media marketing efforts. BARÚ has tremendous momentum and is poised for growth given our multicultural expertise. With your help, we're ready to hit ou ...
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Director of Business Development
3 weeks ago
Barbarian Los Angeles, United StatesThe Director of Business Development at CYLNDR will have the opportunity to shape the future of our studio. Reporting to the Managing Director, this role will partner with the leadership team to identify and secure new business opportunities. By leveraging their business acumen, ...
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Data Scientist
1 day ago
Professionals for beBee Los Angeles, United States Full time $80,000 - $120,000We are looking for a Data Scientist who can analyze complex data sets to provide actionable insights. · At beBee, we connect professionals with the right opportunities to grow their careers. · Requirements: · - Bachelor's degree in Data Science, Statistics, or related field · - P ...
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research scientist supervisor ii
1 week ago
State of California Los Angeles County, United StatesJob Posting: ECL Branch Chief · Department of Toxic Substances Control · JC ECL Branch Chief · RESEARCH SCIENTIST SUPERVISOR II (CHEMICAL SCIENCES) $10, $13,225.00 per Month · Final Filing Date: 6/10/2024 · Application Methods: Electronic (Using your CalCareer Account) By ...
Marketing Insights Research - Los Angeles, United States - META
Description
Our Reality Labs (RL) organization brings together world-class experts to develop and ship groundbreaking products at the intersection of hardware, software, and platform. We plan to release multiple products over the next few years. In particular, we are building technologies or seemingly impossible products that define new categories that advance Meta's mission of bringing the world closer together. We're seeking a Marketing Insights Researcher for the RL Marketing Insights team. This individual will be an integral part of Marketing Communications and Product Marketing teams, and they will design, execute and deliver high-impact primary research, both quantitative and qualitative. The ideal candidate will demonstrate an ability to harness and translate strategic insights into actionable marketing plans, a hunger to drive significant business result/impact, and an orientation toward strategic thinking to drive product/brand outcomes. They should have experience in building strong cross-functional partnerships and developing insights and strategy for hardware/physical products as well as retail, shopper and category management. Proactivity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages are a must.
Marketing Insights Research - Reality Labs VR/AR Responsibilities