- Develop and implement comprehensive marketing strategies to elevate brand awareness and increase consumer visibility
- Develop, execute and track detailed marketing project plans, including scope, objectives, deliverables, and resource allocation
- Create compelling brand messaging and content that resonates with our target audience
- Collaborate with the creative team to conceptualize and execute innovative campaigns across various channels, including digital, print, and social media
- Oversee the development of marketing collateral, including brochures, catalogs, and promotional materials
- Conduct market research and analysis to identify consumer trends, preferences, and competitive landscape
- Coordinate with external agencies and vendors to execute marketing initiatives, including advertising campaigns, events, and partnerships
- Track and analyze the performance of marketing campaigns using relevant metrics and KPIs, and provide actionable insights for optimization
- Strong knowledge of brand marketing, preferrably in a luxury retail environment
- Proven experience developing and executing successful marketing campaigns that drive brand awareness and engagement
- Exceptional project management skills with the ability to manage multiple deadlines simultaneously
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
- Proficiency in digital marketing platforms, analytics tools, and project management software (Wrike preferred)
- Creative thinking, a strategic mindset, and a passion for delivering remarkable brand experiences
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Marketing Manager - Newport Beach, United States - Lugano Diamonds
Description
Job Description
Job DescriptionAbout Us
Guided by our core values – The Lugano Way – our team embodies a proactive mindset that fuels our drive for success. We work with a people-first mentality and foster an environment of continuous learning and mutual growth. Our ultimate goal? To consistently find a path to YES and deliver remarkable in all we do. Through innovation, teamwork, and collaboration, we bring this to life. Join us in shaping a future of brilliance and endless possibilities.
About You
You are a results-driven marketer with a passion for project management. As the Marketing Manager here at Lugano, you will play a pivotal role in shaping and executing our consumer brand marketing strategy through effective campaigns and strategic projects. You will be responsible for managing initiatives from concept to completion, pulling in the appropriate tools and stakeholders along the way to streamline processes and meet deadlines.
Reporting to the VP, Marketing, you will collaborate with our in-house creative team and agency partners to oversee all marketing projects across public relations, print, digital, and social media. If this sounds like you, come be remarkable with us
What You Will Do
What You Will Bring
Pay Transparency
Targeted base compensation is $100,000 plus annual bonus. The total compensation package is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Our Work Environment
Our workplace is clean, orderly, appropriately lighted and ventilated with the proper safety compliance. Noise levels are considered low and daily physical activities are considered light: office work, seldom lifting up to 25 pounds, bending, stooping, kneeling, or walking. Employees must have the stamina to work long hours if assigned. Hours and days of work may vary by position. Reasonable accommodation may be made to allow people with disabilities to perform the essential functions of their job within the environment.
Our Benefits
Lugano Diamonds is a fast-growing company with many opportunities for you to master your craft and grow your career. We are proud to offer employees a generous compensation package that includes commission and bonus plans for all employees, multi-option healthcare plans, 401k with match, and paid time off. Join the team and carve your own path to the future.
Being You at Lugano
Lugano is committed to creating a diverse work environment that recruits and rewards employees based on capabilities and performance. We are inclusive, celebrate our differences, and welcome a broad range of perspectives and ideas without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Join Our Team – Where People, Leadership, Innovation, and Passion come first.
CCPA disclosure notice here.