Paid Social Media Coordinator - Deerfield, United States - Fortune Brands

Fortune Brands
Fortune Brands
Verified Company
Deerfield, United States

2 weeks ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter


Description

Job Description Summary


The Paid Social Media Coordinator for Fortune Brand Innovations will be responsible for developing, implementing, tracking and optimizing paid social campaigns across various social media channels and brands.

Using expert, up-to-date information of paid social practices, this role will manage social campaigns from concept to build, to execution, to analysis.

This role will be in charge of executing paid social campaigns through campaign set up, maintenance, optimizations and final reporting.

Reporting to the Paid Social Media Manager, this role will have a holistic understanding of the organization's social strategy and serve as a key player on the social team.

This is a
hybrid rolethat can be based in our Deerfield, IL, North Olmsted, OH, or Maumee OH offices.

You will work in the office on Tuesdays, Wednesdays, and Thursdays while having the ability to work from home on Mondays and Fridays.


Job Description:


Responsibilities

  • Ensure the health of social campaigns, spending budgets in full, while meeting and exceeding business Key Performance Indicators.
  • Proactively monitor campaign activity for delivery, ad quality and performance, while also working closely with the analytics team for all tagging and reporting requirements.
  • Pull reporting and conduct adhoc reporting requests to identify optimization opportunities to implement both in realtime and long term.
  • Serve as a paid social expert on campaign performance and optimization providing insights into the best strategies and tactics to achieve business objectives.
  • Leverage first and third party data for targeting and insights.
  • Partner with internal analytics team on pacing, optimizations and benchmarking.
  • Create monthly paid social campaign calendars based on tactical media plans and overarching strategy.
  • Develop paid social recommendations designed to meet business and social goals.

Qualifications

  • Bachelor's Degree in Marketing, Communications, or a related discipline is required.
  • Minimum of 1 year of experience working in the digital media buying and planning space with focus on paid social execution is required.
  • In-Platform execution experience setting up campaigns such as Facebook and Pinterest Ads Manager.
  • Experience with social media management tools like Sprinklr is preferred.

Additional Information

Company Description:


At Fortune Brands Innovations, we believe that our innovation and success are fueled by the passion of our people and the strength of our teams.

Together, we work to fulfill dreams of home by aligning around common goals, being agile in the face of change, holding ourselves accountable, and acting with integrity and transparency.

We succeed when everyone belongs and strive to build a Home for All where all associates can be their true, authentic selves at work.

Learn more about our culture here


At Fortune Brands Innovations, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to support inclusivity and our associates' feeling of belonging at work.

Equal Employment Opportunity
FBIN is an equal opportunity employer.

FBIN evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.

**Reasonable Accommodations

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