- Develop and implement comprehensive marketing strategies to promote the company's products and services.
- Align marketing objectives with the company's overall strategic plan.
- Lead and mentor the marketing team, fostering a culture of creativity, innovation, and high performance.
- Oversee the recruitment, training, and development of marketing staff.
- Maintain and enhance the company's brand image and reputation.
- Ensure consistent messaging and branding across all marketing channels.
- Develop and execute brand positioning strategies to differentiate the company in the market.
- Plan and execute multi-channel marketing campaigns to drive customer acquisition and retention.
- Analyze and optimize marketing performance metrics and ROI.
- Optimize and manage the marketing budget, ensuring efficient allocation of resources.
- Monitor expenditures and ensure cost-effective marketing activities.
- Provide regular budget reports to senior management.
- Analyze market trends and consumer behavior to identify growth opportunities.
- Partner with third-party market research firms to gather data-driven insights for R&D and product innovation.
- Stay updated on emerging marketing tools and technologies.
- Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).
- Proven experience in a senior marketing leadership role (VP of Marketing or similar).
- Strong expertise in brand management, digital marketing, and market research.
- Experience in B2B marketing, with additional experience in CPG brands preferred.
- Exceptional leadership and management skills to inspire and guide teams.
- Strong analytical and problem-solving abilities, with a data-driven mindset.
- Excellent communication and interpersonal skills to engage stakeholders.
- Creative thinker with a passion for innovation and brand storytelling.
- Proficiency in CRM systems, analytics platforms, and marketing automation tools.
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Vice President Global Marketing
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Vice President Global Marketing
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Vice President Global Marketing
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Only for registered members DetroitAs Vice President, Brand and Product Marketing you'll be responsible for executing the company's marketing strategy to drive brand awareness customer acquisition revenue growth You'll provide strategic direction oversee the implementation of marketing initiatives and lead multipl ...
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Vice President, Brand and Product Marketing
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Vice President of National Retail Business Chains
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Account Executive
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Customer Service Specialist
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Account Executive
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Vice President of Marketing - Sterling - Rootshell Enterprise Technologies
Description
Job Title: Vice President of MarketingLocation: Sterling, VA
Duration: Full-Time Permanent
Pay Range: $120k - $140k Annually + Benefits- MAX
Overview:
The Vice President of Marketing is a senior executive responsible for developing and executing the overall marketing strategy to drive brand awareness, customer acquisition, and revenue growth. This role requires a strategic thinker with exceptional leadership skills, a deep understanding of global B2B markets, and, ideally, experience with emerging CPG brands. The VP of Marketing will collaborate closely with executive leadership, sales teams, and division chefs to ensure alignment with the company's goals and objectives.
Key Responsibilities:
Strategic Planning:
Educational Background:
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Vice President Marketing
Only for registered members Farmington
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Vice President Global Marketing
Only for registered members Novi
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Vice President Global Marketing
Full time Only for registered members Novi
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Vice President Global Marketing
Only for registered members Novi
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Vice President Global Marketing
Only for registered members Novi, MI, United States
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Vice President Global Marketing
Only for registered members Novi, MI
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Vice President Global Marketing
Only for registered members Novi, MI
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Vice President, Brand and Product Marketing
Only for registered members Detroit
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Vice President, Brand and Product Marketing
Only for registered members Detroit, MI
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Vice President of National Retail Business Chains
Cozen Technology Solutions Inc- Sterling
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Vice President of National Restaurant Chains in Sterling, VA
Only for registered members Sterling
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Vice President
Seneca Resources- Sterling
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Homecare Marketing/Business Development
Only for registered members Sterling
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Account Executive
Only for registered members Sterling Heights, MI
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Property Restoration Technician
Only for registered members Sterling
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Property Restoration Technician
Only for registered members Sterling
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Customer Service Specialist
Only for registered members Utica
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Account Executive
Only for registered members Utica, MI
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Volunteer Board of Directors Treasurer
Only for registered members Clinton Township, MI
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Account Executive
Full time Only for registered members Troy
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Senior Vice President, Dining
Full time Only for registered members Troy