Marketing Account Manager - Washington, United States - American College of Cardiology (ACC)

Description

This position will work closely with the Marketing Director and account managers to plan and implement marketing communications plans that support membership growth, engagement and retention for the ACC.

This position will help to analyze market research and campaign outcomes, develop marketing copy and help us reach our business goals by contributing to the creation of strong marketing campaigns.

• Develops and implements marketing and communications campaigns that support member retention, recruitment, and engagement initiatives for domestic and international member groups. Executes on integrated marketing plans while ensuring adherence to departmental processes and standards.
• Develops effective promotional copy and messaging for use in digital and print communications and outreach.
• Coordinates with the Marketing Communications Director to monitor and track promotional plan milestones. Creates and updates regular marketing reports to assist in strategic decision making.
• Coordinates with production and design staff along with key internal stakeholders to collaboratively manage the production and creative process of promotional campaigns.
• Provides back up, as needed, to the marketing communications team to execute a wide variety of promotions.
• Other duties as assigned.

• Bachelor's degree in marketing or communications
• A minimum of three years work experience
• Demonstrated ability to craft engaging marketing copy. Proficiency in AP style strongly preferred
• Selfstarter with the ability to manage multiple projects simultaneously
• Effective communicator with the ability to interface with a variety of internal clients, as well as the marketing and design teams
• Proficiency with standard desktop software including Word, Excel, PowerPoint

• Experience as a marketing manager or account executive strongly preferred
• Project management experience preferred

• At the American College of Cardiology, we bring our hearts to work._
• We are a 500person organization dedicated and committed to our mission to transform cardiovascular care and improve heart health for the past 70 years. When you join our team, you become part of a passionate culture that envisions a world where innovation and knowledge optimize cardiovascular care and outcomes._

• ACC values all members of our College family, including ACC staff. As the foundation of the organization, ACC staff enjoy worldclass benefits and a culture of worklife balance. Our benefit offerings include insurance (medical, dental, vision, basic life, and short

• As an employer in the public health space, and an organization that serves members who are essential medical personnel, ACC requires all staff to be fully vaccinated against COVID19 upon hire. Proof of vaccination will be required. Individuals can request an exemption from this requirement due to a medical condition or sincerely held religious belief, and those requests for reasonable _accommodations_ will be evaluated individually._