Director of Marketing - Summerville, United States - Lawn Doctor West Ashley

Lawn Doctor West Ashley
Lawn Doctor West Ashley
Verified Company
Summerville, United States

3 weeks ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter
Description
Lawn Doctor of Charleston, Mount Pleasant, Summerville is looking to hire a Director of Marketing. We are a growing company that offers a great employee environment and culture.

Lawn Doctor is a franchise that has been around for over 55 years, in the Charleston area location for over 30 years.

The franchise has proven market strategies and constantly adapts as the economy and market changes. We need someone to oversee the marketing operations and help drive sales and profit.

  • College degree preferred, associate or bachelor
  • Availability to work fulltime, 100% inoffice
- $45,000 base salary + bonus potential

  • Familiarity with the EOS operation system is a plus
  • Dental and vision coverage
  • Travel12 times a year, usually 3 days or less for companybased training conferences
Our company's core values are;

Core Values

  • Loyalty to company
  • Understand the value of reputation
  • Confidence
  • Teamwork
  • Integrity/honesty
  • Perseverance
  • Services the customer above all else
  • Passion
Our company's core focus is;

Core Focus
Improving and Maintaining healthy and attractive Lowcountry lawns while providing exceptional customer service.

Job Responsibilities;

  • The management of strategic market analysis, attention to detail
  • Lead Generation
  • SEO content creation
  • Refine and improve the effectiveness of lead generation strategies, the analytical ability that drives strategic decisions
  • Track campaign effectiveness
  • Work strategically with the sales team to coordinate marketing efforts with sales efforts and strategies
  • Manage the marketing budget and negotiate marketing spends
  • Communicating with team the marketing plan for the year
  • Communicating with customer base, customer focus, and the ability to identify changing customer trends
  • Drive growth through brand awareness, lead generation
  • All Lawn Doctor locations are independently owned and operated. All positions identified here are positions offered by individual Lawn Doctor franchisees.
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