- Collaborate with participating Lighting One member showrooms along with outside and internal resources to make their marketing programs effective in driving local brand awareness and drive traffic and sales to their showrooms, websites, and online store as applicable.
- Maximize the effectiveness of marketing investments through tactics such as websites, content, search marketing, paid digital media, social media, email marketing, etch and monitor the effectiveness of the collective marketing efforts through reporting and analysis.
- Grow the number of cooperative members participating in our digital marketing program and ecommerce solutions.
- Support and develop the Lighting One marketing team and promote the Lighting One cooperative to consumers and trade professionals nationally.
- Support the Lighting One team in growing membership and participation with both lighting showrooms as well as lighting suppliers and oversee and manage the marketing budget.
- Bachelor's degree in business, marketing, or communication or relevant related experience.
- 5 plus years working in marketing, either within a company or marketing agency; experience working with outside agencies and resources.
- Experience in all areas of digital and direct marketing, including website management, content development, SEO, SEM, social media, paid media, email, direct mail, reputation management and more.
- Experience driving ecommerce sales and ecommerce management preferred.
- Experience managing campaigns and budgets; strong preference for experience managing others or teams.
- Excellent verbal, written, and interpersonal communication skills.
- We provide YOU the ability to collaborate with a passionate group of leaders, peers, and amazing Members.
- We recognize YOU for your accomplishments and contributions through development, growth, and compensation
- We care about you AND your family. We want to make your life better and easier. Our benefits exist so you are well taken care of, and we support you and your loved ones through life's various stages and situations.
- Great working environment with hybrid work options available.
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Director of Marketing - Earth City, United States - CCA GLOBAL PARTNERS
Description
Job Description
Job DescriptionMain Street versus Wall Street...CCA Global Partners connects independent, family business owners to provide scale, resources, and innovation, giving them that competitive edge in this big box world. If you have a passion for people, entrepreneurship, and community you may have just found your new home schedule...benefits created with a focus on taking care of our employees and their 's the CCA way If you say YES, we'll say WELCOME HOMEWe have an exciting opportunity as a Director of Marketing in our St. Louis office for our Lighting One Division. We are seeking a dynamic leader of Marketing to be responsible for overseeing and growing the Lighting One Marketing program with Lighting One member showrooms. This includes managing a national marketing campaign, working with outside agencies and resources to drive traffic and engagement to member showrooms through local marketing programs. You will keep participating members engaged and informed about their marketing efforts and continuously work to make them more effective and help members grow their businesses. You'll help grow and expand the Lighting One eCommerce program and its impact for our member showrooms. Additionally, you will work closely with the other Lighting One team members to drive specific initiatives such as member growth, aligned supplier growth, conventions, and overall member engagement with our Cooperative.
Our ideal candidate will be able to influence others and be able to speak to and "sell-in" marketing to our cooperative member showrooms, speaking with confidence and authority around marketing, its value, and how we can help them be more effective with our programs.
Our Director of Marketing will:
Do our requirements match YOUR background?
How we take care of YOU
What's so special about us?
CCA Global Partners remarkable cooperative business model empowers thousands of entrepreneurs to succeed in a marketplace that is impacted by widespread consolidation. Our mission is to empower entrepreneurs and independent business owners by providing them the scale, resources and innovation that create sustainability, growth, and effective competition in today's evolving marketplace.
Thriving on our core values and approaching success with the CCA Way.
Proud to be an Equal Opportunity Employer.LI-HYBRID #ZR
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