Product Marketing Manager, Mixed Reality Devices - Burlingame, United States - Meta
Description
Product Marketing Manager, Mixed Reality Devices Go-To-Market Responsibilities:
- Build cross-functional partnerships across adjacent product groups in order to influence hardware and software features, apps and gaming content, developer success, and metaverse initiatives
- Lead the tactical execution of gotomarket for new products by working closely with key crossfunctional teams including Insights, Marketing, Sales, PR/Communications, Privacy, & Policy. Workstreams could include campaign briefs, sales pitches, demo planning, and more
- Bring strong POV to the team, informing and guiding decisions related to product value and positioning, hardware and software features, accessories, schedules, cost, and pricing
- Develop market assessment, audience definition, and sizing through quantitative analysis and qualitative feedback to represent the customer perspective internally with product and crossfunctional teams
- Collaborate with the product organization to define and influence product strategy, roadmaps and success metrics for new products to drive customer focus and product market fit
Minimum Qualifications:
- BA/BS degree in marketing, business, product development, or related work experience
- 3+ years of experience in product marketing, product management, management consulting, business strategy or a similar field
- Experience with developing gotomarket strategies and partnering closely with product teams
- Experience working in a crossfunctional capacity within a fastpaced, changing environment
- Experience with consumer hardware or CPG products
Preferred Qualifications:
- MBA or equivalent experience
- Experience in consumer electronics with a demonstrated interest in new and emerging tech
- Experience in augmented reality, virtual reality, or mixed reality
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world.
Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
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