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Senior Global Marketing Manager, Hips - Memphis, United States - Workday
Description
Sr. Global Marketing Manager, Hips (Memphis, TN or Pittsburgh, PA)Life Unlimited.
At Smith+Nephew, we design and manufacture technology that takes the limits off
living.
Reporting directly to the Vice President of Global Marketing Hips, you will handle global marketing activities, including brand strategy development, product life-cycle management, NPI and business development projects management, brand promotion, events, sales training & medical education activities.
revision hip marketing department.
What will you be doing?
Leads New Product Development projects as a business leader and authority in customer needs and marketing requirements.
Review defined product portfolio regarding strategic fit and company growth expectations and make recommendations on product introductions and exits.
Be the subject matter expert for their brands, working closely with surgeons & internal teams to keep up to date on market segment trends including competitor market strategies and sales tactics.
Examples of product projects include leading NPI projects including developing and leading user needs and voice of customer activities, business case development, product launches, ad campaigns & promotions, trade show preparation, sales training, medical education meetings, etc.
Working in conjunction with sales management, develop comprehensive tools and informational resources to the sales force that create independence and confidence in customer interactions.
Coordinate major meetings and tradeshows activities for key brands
Work with Evidence, Regulatory & Quality teams to understand evidence needs for market access, claim development & address customer complaints in a proactive manner.
What will you need to be successful?
Education
:
Bachelor's degree ,
MBA degree is preferred.
Advanced
technical degrees (i.e. M.S., Ph.
D., etc. are considered acceptable in place of an MBA).
7+ years of marketing experience in medical device, orthopedic field
International and Domestic Travel Expectations
Digital marketing capabilities, data analytics, brand planning & creatives, in-depth knowledge of the New Product Development & Introduction process, business case development, financial knowledge, forecasting, other strong business acumens, strong technical skill
You. Unlimited.
We believe in creating the greatest good for society. Our strongest investments are in our people and the patients we serve.
Inclusion, Diversity and Equity:
Committed to Welcoming, Celebrating and Thriving on Diversity, Learn more about Employee Inclusion Groups on our website )
Your Future
:
401k Matching Program, 401k Plus Program, Discounted Stock Options, Tuition Reimbursement
Work/Life Balance:
Flexible Personal/Vacation Time Off, Paid Holidays, Flex Holidays, Paid Community Service Day
Your Wellbeing:
Medical, Dental, Vision, Health Savings Account (Employer Contribution of $500+ annually), Employee Assistance Program, Parental Leave, Fertility and Adoption Assistance Program
Flexibility:
Hybrid Work Model (For most professional roles)
Training:
Hands-On, Team-Customized, Mentorship
Extra Perks:
Discounts on fitness clubs, travel and more
Smith+Nephew provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.
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