Manager, CRM and SEO - Towson, United States - Sheppard Pratt
Description
Since our founding in 1853, Sheppard Pratt has been transforming care and leading the way, creating a mental health continuum that advances the field on a national level.
The marketing and communications team plays a vital role in driving awareness of Sheppard Pratt's large array of services and managing the organization's brand and reputation.
What to expect.
Specific responsibilities will include:
- Overseeing the daytoday management of the CRM including audience targeting and segmentation, building campaigns, and reporting.
- Executing keyword research that informs SEOdriven content.
At Sheppard Pratt, you can expect:
- A generous compensation package with comprehensive benefits and ample leave.
- Retirement savings plan with potential for employer matching contribution.
- A hybrid schedule.
- And more
- A bachelor's degree in a related field of study.
- Five years of relevant experience with preference for experience in a healthcare or advertising agency setting.
- Experience with CRM, content management system, and automation tool platforms.
- Experience developing and implementing an SEO strategy.
- Sheppard Pratt's missiondriven culture offers an environment where you can explore what motivates you both professionally and personally. Impact opportunities include hospitals, special education schools, residential programs, outpatient centers, and more. Through continuing education, tuition reimbursement, and career development programs, Sheppard Pratt will team with you to facilitate growth opportunities that put your purpose to work._
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