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Vice President, Communications - Arlington, United States - U.S. Dairy
Description
The Vice President of Communications is a proactive leader with strong strategic, writing, and project management skills, and is responsible for public relations, media relations stakeholder engagement, brand positioning, messaging, budget, and making communications a robust element of the organization.
Requirements
Perform all job responsibilities in a manner consistent with the USDEC Way:
Works as a team member, recognizing that USDEC wins and loses together
Respects and values colleagues. This includes considering roles, responsibilities, work styles, perspectives, and experience
Trusts others as professionals working towards the same objectives & goals
Communicates respectfully, inclusively, clearly, and in a timely manner
Acknowledges, celebrates, and rewards good work and contributions
Supports and creates opportunities for individual learning, growth, and mentorship
Fosters an environment of trust where people can share new ideas, innovates, takes risks, and learns from failure
Creates a safe environment that will empower the voicing of concerns and viewpoints
Key Responsibilities
Working with the SVP to develop and implement a comprehensive communications strategy that aligns with the organization's goals and objectives, promoting our mission, values, and initiatives to a wide range of stakeholders.
Build and maintain strong relationships with journalists, editors, and influencers in the agricultural and trade press to enhance visibility and positive media coverage.
Manage budgets, vendors, and consultants.Lead public relations efforts to shape public opinion and policy decisions affecting the agricultural sector. Coordinate advocacy communications, campaigns, and events to advance the association's legislative and regulatory priorities.
Ensure clear and consistent communication within the organization. Develop internal communications strategies to keep staff informed and engaged with the association's goals and initiatives.
Partner with other department VPs to collect and disseminate internal and external communications on behalf of the Executive Office.
Manage crisis communication planning and response, ensuring timely, accurate, and effective messaging during sensitive situations or emergencies.
Oversee the association's digital communication efforts, including website.
content, social media strategy, and email marketing, to engage with members, stakeholders, and the public.
Direct the creation of compelling content across various platforms, including press releases, op-eds, newsletters, reports, and presentations, to effectively communicate the association's message.
Education & Experience
Bachelor's degree, and Master's degree in communications/public relations is preferred
Minimum of 10-15 years of experience in communications or public relations, with at least 5 years in a leadership role.
Knowledge, Skills & Abilities
Experience in creating and managing communication plans.
Strong media relations skills with an established network of media contacts in the agriculture or trade press.
Exceptional written and verbal communication skills, with the ability to articulate complex issues clearly and persuasively.
Proven ability to develop and implement successful communications strategies and campaigns.
Experience managing crisis communications and navigating sensitive issues.
Demonstrated leadership abilities, with a history of mentoring and developing teams.
Knowledge of digital communications strategies and platforms.
Ability to work collaboratively across departments and with external partners and stakeholders.
Growth mindset
We regret it is not possible to communicate with candidates except those who most closely match our current business needs.
U.S.
Dairy Export Council is an equal opportunity employer and does not discriminate on the basis of race, religion, color, national origin, age, sex, gender, disability, or any other characteristic protected by law.
Benefits
Competitive medical, dental, and life insurance benefits as well as ample paid time away (vacation, personal, sick, and company holidays).
