Jobs

    Marketing Manager - Washington, United States - Long & Foster

    Long & Foster
    Long & Foster Washington, United States

    3 weeks ago

    Default job background
    Description


    Under the general supervision of the VP of Marketing, the Senior Marketing Manager will be responsible for Creative Development, Digital Marketing and Social Media Content, Marketing reports, Photography/Videography, Copywriting, and Urban Pace's email marketing campaigns.

    Will act as the Webmaster for the CMS WordPress sites for projects and the Urban Pace website. Will also handle any deals smaller than 8 units with direct contact with the client and creative vendor. Additionally, will assist the VP of Marketing with accounting processes.


    Key Responsibilities:
    Creates and updates sales/marketing collateral, branded lender/pricing sheets, and signage in conjunction with our creative agencies.
    Acts as liaison to facilitate communications between creative partners, vendors, and Urban Pace on project creative deliverables.
    Plans and assists in the execution of all web, SEO/SEM, social media advertising campaigns.
    Serves as gatekeeper to CMS for Urban Pace website and project websites regarding any updates and maintenance.
    Identify trends and insights to ensure optimization of ad budgets and content performance.

    Knowing the (internal and external) customer business needs and acting accordingly; anticipating customer needs, and giving high priority to customer satisfaction and customer service.


    Education & Training:
    Bachelor's Degree or Equivalent- Communications, Marketing, Public Relations, Business or similar
    Advanced Degree or Equivalent- MBA, Real Estate, Communications, Marketing - desirable


    Relevant Experience/Knowledge:
    Minimum of 3-5 years of marketing experience
    Possess a high-level of energy and ability to multi task
    Excellent computer skills and fluency in MS Office, Adobe Creative Suite, and experience with email marketing tools
    Experience with Google Ad Words and Analytics and Facebook Ad Campaigns


    Work Environment:


    Use general office equipment (telephone computer, etc.), perform sitting, bending, kneeling, twisting, standing, walking, reaching, and grasping within the scope of this position.


    We are a company that provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


    This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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