Social Media Manager - New York, United States - Lambda Legal

Description

Position:?Social Media Manager?

Department:?Communications?

Office Location:?The ideal candidate is located in any of the following states or major metropolitan areas where Lambda Legal has an office: New York, NY (Headquarters);?Atlanta, GA (Southern); Dallas, TX (South Central); Los Angeles, CA (Western);?or Washington, DC.?

Work Type Designation:?Work from Home?

• Per Lambda Legals Work Location Designation policy, Work from Home, Work from Office, and Hybrid options are available with supervisor approval.
• Generally, employees can live in any of the states that fall within the Combined Statistical Area (CSA) boundaries of their Office of Record as long as they reside within three (3) hours of their Office of Record by ground transportation or ferry. Exceptions may be possible. These states include?California,?Connecticut,?Georgia,?Illinois,?Indiana,?Maryland,?Nevada,?New Jersey,?New York,?Oklahoma,?Pennsylvania,?South Carolina,?Texas,?Virginia,?West Virginia,?Wisconsin, and?Washington, D.C.
• Work from Office and Hybrid employees must be able to commute to the Regional Office as their schedule demands.?

Reports to:?Digital Director?

Union Status:?C2. This role is a union position.

Annual Salary Range:?$63,324 - $111,772. The salary for this role will be based on a step scale and will be determined by a candidate's years of relevant experience related to the position, as well as their office of record.

Travel:?This position may require occasional regional travel.?

FLSA Status:?Exempt/Full-Time?

Supervisory Responsibilities: Vendors and Freelancers as needed.

Who We Are

Lambda Legal is a national advocacy organization committed to achieving full recognition of the civil rights for the LGBTQ+ community and everyone living with HIV through impact litigation, education, and public policy work. Since 1973, Lambda Legal has used impact litigation and other advocacy tools to decriminalize same-sex relationships; challenge discrimination against LGBTQ+ people and people living with HIV in the workplace, in the home, in schools, in health care, and in the military; and protect LGBTQ+ families, including by winning and defending marriage equality. Our clients are not charged for legal representation or advocacy and Lambda Legal receives no government funding. Headquartered in New York City, Lambda Legal also has regional offices in Los Angeles, Chicago, Atlanta, Dallas, and Washington, DC.?

We believe that serving the full breadth of the LGBTQ+ and HIV communities requires cultural competency and enthusiasm for diversity of all kinds. To be successful, we must approach our work with an understanding that discrimination based on sexual orientation, gender identity, or HIV status is not the only obstacle to achieving full formal and lived equality for LGBTQ+ people and everyone living with HIV; rather, we recognize the intersectional nature of discrimination, specifically including biases based on race, religion, national origin, gender, disability, education, and class. Considering this reality, we prioritize a proactive commitment to counteracting these biases and their compounding effects in the work we do, but also in how we work together as an organization.

Social Media Manager

Lambda Legal is seeking a passionate storyteller who understands how social media and content uniquely drive?information and action in todays media environment. The Social Media Manager will be a part of the digital team and work cross-functionally with Development, Legal, and Communications at Lambda Legal to interact and maintain the digital community. The Social Media Manager will love writing concise and compelling social copy that is sure to trend and is connected with the LGBTQ+ community, news, entertainment, and pop-culture. They will come up with innovative solutions to grow engagement on the platforms and be the voice for the brand on select social channels. They will be a lead for the team on social listening, reporting on trends, content creation, and conversation. Leading candidates will be news and pop-culture whizzes, love writing pithy?and engaging copy,?and have an avid interest in social media platforms/technology, analytics, and audience development.?

The Social Media Manager is a key member of Lambda Legals Digital team responsible for the creative and strategic direction of social, driving the storytelling initiatives in support of the organizations overall advocacy and fundraising goals. This position reports directly to the Digital Director.

Responsibilities

• Generate innovative ideas with a focus on expanding Lambda Legals presence and community engagement across social media platforms (Facebook, Instagram, and LinkedIn), and emerging platforms (i.e., TikTok).
• Work directly with the Digital Director to schedule posts throughout the day and manage the community across select platforms.
• Identify and capitalize on social media trends, pop culture, and breaking news content.
• Coordinate team administration, traffic coordination, team social calendar and interactions?with Communications, Legal, Development, Video, etc.
• Produce engaging and informative content independently and in collaboration with the Digital Director and Video Producer such as graphics, short form videos, and all other assets for social media channels
• Work with Communications, Legal, and Development teams to ensure approved content and distribution.
• Track and report on brands social performance, including: ongoing insights and strategic recommendations to continually build community and increase engagement.
• Maintain social media accounts by ensuring best practices, while fostering a positive brand image for Lambda Legal.
• May require night and/or weekend work around breaking news.

Qualifications

Successful candidates will welcome the opportunity to work in a racially- and gender-diverse environment and to contribute to a positive and inclusive atmosphere. Working at Lambda Legal requires a demonstrated awareness of and commitment to the concerns of the breadth of the communities that Lambda Legal serves.?

Skills and competencies include:?

• 3-5 years of experience managing the social media content and community
• Demonstrated ability to generate new and creative ideas for social media platforms including Facebook, Instagram, YouTube, Live video, TikTok, StreamYard, etc.?
• Ability to create and design graphics and simple animations is required
• Ability to create simple Reels, TikToks, and other forms of content for social media is preferred
• Ability to write clever, concise, and/or compelling copy
• Great organizational skills with the ability to handle multiple projects with ease, meet deadlines, and work in a fast-paced digital environment
• Detail-oriented and ability to work across multiple teams/functions
• Experience using social media and online tools including Meltwater Engage, Sprout Social, Hootsuite, Sprinklr, True Anthem, Google Analytics, Google Trends, Facebook Insights, etc.?
• Interest in advocacy, LGBTQ+ issues, news, and pop culture
• Experience with Photoshop and/or Canva is preferred.
• Prior work on behalf of the LGBTQ+ community and/or people living with HIV and/or experience working with other historically marginalized communities (in a professional or volunteer capacity) is preferred

Benefits:

We are pleased to offer competitive benefits for the hard work our employees do on behalf of our mission. A highlight of the benefits we offer include:

• Medical benefits that begin on your start date
• Dental, Vision, and Life insurance (effective 30 days from your start date)
• Short & Long-Term Disability plans (effective 30 days from your start date)
• 403(b) Retirement Plan (employer contribution and matching program begins after 90 days of employment)
• Paid Time Off:
• Paid Vacation (15 Days)
• Sick Leave (12 Days)
• Personal Leave (3 Days)
• Religious Observance Leave (3 Days)
• Bereavement and Bereavement Anniversary Leave
• Floating Holiday (1 Day)
• 12 paid holidays and 5 early office closures
• Flexible Spending Account (FSA/DC FSA) and Commuter Benefits
• Health Reimbursement Account
• $50 monthly mobile phone reimbursement
• Summer Fridays from Memorial Day to Labor Day
• Premium subscription to the Calm App
• Paid sabbatical after 7 years of service at Lambda Legal (4 weeks for non-exempt positions and 8 weeks for exempt)

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Read more about Lambda Legal's work on our blog and Instagram.

Lambda Legal believes in creating a more equitable playing field for applicants and values the depth of relevant skills built through successful education, work, and life experiences. If your background and skills are a close match for this position, you are strongly encouraged to apply.

Lambda Legal is committed to further building and maintaining a staff that reflects the full range of LGBTQ+, HIV-affected and allied communities, and is an equal opportunity employer. We value a diverse workforce and an inclusive culture. Lambda Legal encourages applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship or immigration status, disability, veteran status, record of arrest or conviction, or any other characteristic protected by applicable law. Black people, Indigenous people, people of color, lesbian, gay, bisexual, queer, transgender and gender-diverse people, women, people with abilities in multiple languages, immigrants, people living with disabilities, protected veterans, and formerly incarcerated individuals and individuals living with HIV are all encouraged to apply.

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