Director, Precision - New York, United States - Spark Foundry

Spark Foundry

Verified Company

New York, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Company Description

About Spark Foundry:

Spark Foundry is a global media agency that exists to bring HEAT - Higher Engagement, Affinity, and Transactions - to brands.

By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies.

We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Overview:

The Director leads a team that drives strategic development and execution of the Spark campaigns across Display, Mobile, Native, and Video channels.

The Director assists with planning activities for complex or large spend campaigns, and is responsible for generating strategic insights while driving learnings across the full suite of the client's activities.

The Director serves as the escalation point of contact for clients and internal teams and will work in close partnership with clients, media partners, strategy, and investment teams.

While providing senior-level thought leadership on audience strategies and campaign optimization, the Director builds strong relationships and establishes clear lines of communication with agency partners and the client services team alike.

The Director assists all campaign activity and deliverables for the team, and facilitates the training and development of the team, as well as determines each Assistant Director's assignments and bandwidth, distributing work as needed.

Role Objectives:

Assume accountability and ownership of campaign execution for assigned client accounts
Provide proactive and consistent communication with clients and liaise with strategy, planning, analytics, data architecture, etc. teams to run point on all digital activity
Galvanize, motivate, and inspire across the Agency media teams
Demonstrate collaborative, confident, and persuasive client management skills
Direct and assist with the daily workflow of all Spark Programmatic campaigns, including proposal development, campaign activation and maintenance, and postbuy recaps
Proactively communicate with Agency media teams to respond to RFPs, build strategic campaign plans, communicate service offerings, and identify and deliver new solutions in a collaborative fashion
Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
Understand and effectively communicate Spark Programmatic team's value proposition, technology, and processes as related to the growth of current and prospective agency accounts
Participate in forecasting exercises for senior management
Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosity
Adopt established account management standards and program management best practices
Train, mentor, and develop direct reports and team members

Qualifications

10+ years of experience in Search, Display, Video, Social, and/or Mobile programmatic media buying
5+ years of increasing levels of responsibility within an agency or media company, including clientfacing responsibilities
3+ years of people management experience, managing 3+ reports in account management/client services

Additional Information
This is a hybrid role, requiring three days in-office each week.

If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

All your information will be kept confidential according to EEO guidelines.

24-1224

LI-Hybrid