- Develop comprehensive social media strategies aligned with client objectives, target audience and industry trends
- Create and manage content calendars for multiple social media platforms, ensuring consistency in voice, tone and messaging
- Generate engaging and shareable content (including text, image, and video) optimized for each platform
- Monitor social media channels for trending topics, conversations and opportunities for engagement
- Analyze social media metrics and performance data to identify insights and optimize strategies for improved results
- Stay updated on emerging social media trends, tools and platforms, and provide recommendations for implementation
- Collaborate closely with internal teams (including creative, account management and analytics) to ensure alignment and integration of social media strategies with overall marketing efforts
- Bachelor's degree in Marketing, Communications or related field
- Proven experience in social media management and strategy development in an agency setting
- Strong understanding of social media analytics and reporting tools (e.g., Google Analytics, Facebook Insights, Sprout Social, Hootsuite)
- Excellent written and verbal communication skills, with the ability to craft compelling and concise content
- Experience working with influencer marketing
- Ability to work independently, manage multiple projects simultaneously and meet tight deadlines
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Social Media Strategist - Chicago, United States - LaSalle Network
Description
LaSalle Network has partnered with a leading digital marketing firm based in the heart of Chicago. They specialize in crafting innovative digital campaigns that drive engagement, brand awareness and conversions for their diverse range of clients. Their team is passionate about staying ahead of the curve in the ever-evolving landscape of digital media.
Learn more about the general tasks related to this opportunity below, as well as required skills.
We are seeking a dynamic and experienced Social Media Strategist to join our client on a freelance basis. The ideal candidate will possess a deep understanding of various social media platforms, trends and best practices, along with a proven track record of developing and executing successful social media strategies for brands across different industries. This is a W-2 contract opportunity and candidate must be willing to use their own laptop. Contract duration will be open ended, and candidates should be able to work 30-40 hours/week.
Social Media Strategist Responsibilities:
Social Media Strategist Requirements:
If you are interested in this opportunity and meet the qualifications, please apply today
Thank you,
Cas Ngiramowai
Senior Marketing Recruiter
LaSalle Network
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries.
LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets.
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