A brand manager is responsible for overseeing the development, promotion, and overall management of a brand. This includes creating and implementing marketing strategies, maintaining brand image and identity, and monitoring consumer trends and market competition - Ramona, United States - NovaWorks Solutions

NovaWorks Solutions
NovaWorks Solutions
Verified Company
Ramona, United States

1 week ago

Savannah Johnson

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Savannah Johnson

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Description

At Bayer, we are visionaries and determined to overcome the greatest challenges of our planet and contribute to a world where access to enough food and adequate medical care are no longer unattainable goals. We do this with energy, curiosity, and pure dedication, constantly learning from the people around us, expanding our mindset, improving our skills, and redefining the "impossible". There are many reasons to join us: if you are striving for a diverse and meaningful professional future where you can truly make a difference together with other brilliant minds, we want you on our team.

Brand Manager (all genders)

In this position, you will be responsible for two important global brands as a (Junior) Brand Manager. Together with the Senior Brand Manager, you will identify growth opportunities for the brands and their corresponding marketing strategies.

YOUR TASKS AND RESPONSIBILITIES

  • You will be responsible for defined brands and/or support a group of brands
  • In collaboration/coordination with the Senior Brand Manager, you will identify new growth opportunities
  • You will work together with the Senior Brand Manager on marketing planning and strategy development
  • You will be involved in the development of consumer communication and, if necessary, agency management
  • You will conduct competitive analyses and observations
  • You will be responsible for
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