Jobs
>
Dinan

    Email Marketing Manager - McLean, United States - America's Test Kitchen

    America's Test Kitchen
    America's Test Kitchen McLean, United States

    3 weeks ago

    Default job background
    Description
    Career Opportunities with Americas Test Kitchen
    America's Test Kitchen is looking for an Email Marketing Manager with experience in email automation and newsletter strategy.

    This opportunity is ideal for someone who loves lifecycle marketing and believes that newsletters should be delightful customer experiences tied to clear growth objectives.

    In this role, you will be responsible for the development and execution of newsletter campaigns and contribute to the overall marketing plans for ATK.

    Our email and lifecycle strategies support all business objectives including digital memberships, magazine subscriptions, cookbooks, TV shows, podcasts and a few more ideas in the hopper.

    The ideal candidate will have experience supporting successful marketing automation programs, creatively implementing content marketing strategy, attention to detail and the ability to work collaboratively across teams.

    You will work closely with other members of the Marketing, Editorial & Product teams to strategize, plan, execute and analyze various email marketing initiatives and campaigns.


    Responsibilities include:
    Manage a calendar for specific email products as assigned


    This will include:
    Creating content strategies for hitting goals for specific product lines

    Collaboration with the design, social media, digital marketing, and editorial teams to bring newsletters into cross-channel campaigns
    Compiling reporting/analyze data on email newsletter performance
    Working in coordination with internal partners to strategize on offers, timing, and segmentation.

    Support the strategy, execution and insights of our newsletter products, including positioning briefs and regular audits with design and editorial partners
    Help conceive and implement tests aimed at improving email performance metrics (CTR, opens, etc.), sales and retention
    Contribute to list segmentation strategy to improve targeting, and analyze performance of segments
    Actively participate in cross-functional project teams to support the implementation of new online, and social initiatives including:

    Design and web development
    Communication with Customer Service regarding initiatives that could result in customer feedback
    Cross-functional use of social video assets to support email executions

    You'll be a great fit if if you have:
    Documented success and experience specifically in advanced lifecycle marketing and automation, 2-5 years experience
    Owned growth strategies for newsletter products
    Segmentation and audience strategy experience
    Strong POV on benchmark metrics including inbox placement, deliverability and sender reputation
    Experience with an advanced ESP set-up
    Strong analytical skills, a data-driven mindset and an interest in facing analytical challenges by diving deep into large datasets with Tableau and Excel
    Experience and/or strong interest in applying agile methodologies and practices
    Excellent organizational ability and ability to manage multiple projects on deadlines
    Excellent communication skills and experience collaborating across functions and disciplines
    Experience with and desire to create compelling and effective marketing campaigns
    Interest and opinions on newsletters, generally, no matter the industry
    You love to learn new things, and are proactive about doing so
    You're a creative problem solver with strong attention to detail
    You're highly collaborative, both with folks with similar skill sets and also those across teams
    This position is located in our Boston, MA office in the Seaport district.

    It is the expectation that the person in this role will work a hybrid schedule of 3 days per week (Tuesday, Wednesday & Thursday) in the office and 2 days per week remotely.

    About America's Test Kitchen
    The mission of America's Test Kitchen (ATK) is to empower and inspire confidence, community, and creativity in the kitchen.

    Founded in 1992, the company is the leading multimedia cooking resource serving millions of fans with TV shows (America's Test Kitchen, Cook's Country, and America's Test Kitchen:

    The Next Generation), magazines (Cook's Illustrated and Cook's Country), cookbooks, a podcast (Proof), FAST channels, short-form video series, and the ATK All-Access subscription for digital content.

    Based in a state-of-the-art 15,000-square-foot test kitchen in Boston's Seaport District, ATK has earned the trust of home cooks and culinary experts alike thanks to its one-of-a-kind processes and best-in-class techniques.

    Fifty full-time (admittedly very meticulous) test cooks, editors, and product testers spend their days tweaking every variable to find the very best recipes, equipment, ingredients, and techniques.

    Learn more at .

    Why America's Test Kitchen:
    We're passionate about cooking, and about creating the best place to work.

    We're small enough for your ideas to make a big impact, and large enough to offer you opportunities to grow professionally at any stage of your career.

    We want you to take risks and make mistakes — that's how innovation happens in our test kitchen, in our offices, and in life.

    We at America's Test Kitchen

    believe food media can be a powerful force for social change. We are passionate about building an inclusive workforce that represents many different cultures, backgrounds, abilities, identities, and perspectives.

    #J-18808-Ljbffr

  • Mindlance

    Marketing Manager

    3 weeks ago


    Mindlance McLean, United States

    Title: Marketing Manager · Duration: ~7 months - good chance of extension · Location: Hybrid in McLean Preferred. Open to Richmond or Chicago. · Job Description · In this role, you will be responsible for managing the development and execution of marketing and creative strateg ...

  • Saliense Consulting LLC

    Marketing Manager

    2 weeks ago


    Saliense Consulting LLC McLean, United States

    About Saliense · Saliense is a leading provider of innovative solutions and services within the Defense, Civilian, Financial,and Healthcare industries. We specialize in delivering high-quality services, contributing to the · advancement of critical public initiatives. · About ...

  • ML OUTSOURCING SERVICES PRIVATE LIMITED

    Marketing Manager

    2 days ago


    ML OUTSOURCING SERVICES PRIVATE LIMITED McLean, United States

    Title: Marketing Manager · Pay Rate: $41.00- $43.00/hour · Duration: ~7 months (possible extension) · Location: Chicago, IL - McLean, VA - Richmond, VA (hybrid on-site) · Job Description · In this role, you will be responsible for managing the development and execution of market ...

  • Mindlance

    Marketing Manager

    2 weeks ago


    Mindlance McLean, United States

    Title: Marketing ManagerDuration: ~7 months - good chance of extensionLocation: Hybrid in McLean Preferred. Open to Richmond or Chicago. · Job DescriptionIn this role, you will be responsible for managing the development and execution of marketing and creative strategies to supp ...

  • eSmartloan

    Marketing Manager

    1 week ago


    eSmartloan McLean, United States

    Center , United States of America, McLean, Virginia · Marketing Manager - Mainstreet Acquisitions Messaging Transformation Strategy Lead - Hybrid · We're looking for an experienced Marketing Strategist and people leader to drive forward our acquisitions strategy in our first-pa ...

  • Eliassen Group

    Marketing Manager

    3 weeks ago


    Eliassen Group McLean, United States

    **Hybrid in McLean, VA.** · Our financial services client is looking for a Marketing Manager to join their team. · We will accept corp to corp or w2 contractors. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k w ...

  • Eliassen Group

    Marketing Manager

    2 weeks ago


    Eliassen Group McLean, United States

    Job Description **Hybrid in McLean, VA.** · Our financial services client is looking for a Marketing Manager to join their team. · We will accept corp to corp or w2 contractors. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision ...

  • Saliense Consulting

    Marketing Manager

    2 weeks ago


    Saliense Consulting McLean, United States

    About Saliense · Saliense is a leading provider of innovative solutions and services within the Defense, Civilian, Financial,and Healthcare industries. We specialize in delivering high-quality services, contributing to the · advancement of critical public initiatives. · About Thi ...

  • Capgemini

    Marketing Manager

    3 weeks ago


    Capgemini McLean, United States

    Capgemini Government Solutions (CGS) LLC is seeking a highlymotivated and experienced Marketing Manager to join our team in the Washington, DC area. This is an exciting opportunity to join our growing team in a multifaceted role working in collaboration with business leaders acro ...

  • Capital One Financial Corp

    Marketing Manager

    3 weeks ago


    Capital One Financial Corp McLean, United States

    Marketing Manager - Mainstreet Acquisitions Messaging Transformation Strategy Lead - Hybrid page is loaded · Marketing Manager - Mainstreet Acquisitions Messaging Transformation Strategy Lead - Hybrid · Apply · locations · McLean, VA · Richmond, VA · time type · Full time ...


  • Merritt Group McLean, United States

    Are you a savvy technology marketer looking for your next career opportunity to work as part of a high-performance team serving some of the largest brands in B2B tech? Do you have the experience to plan, execute and manage impactful, measurable marketing campaigns that reach B2B ...


  • Merritt Group McLean, United States

    Are you a savvy technology marketer looking for your next career opportunity to work as part of a high-performance team serving some of the largest brands in B2B tech? Do you have the experience to plan, execute and manage impactful, measurable marketing campaigns that reach B2B ...


  • BioAgilytix McLean, United States

    At BioAgilytix, we are passionate about premier science and the impact it has on our world. Our team of highly experienced scientists and professionals deliver tailored services for supporting new medicine breakthroughs with best-in-class bioanalytical services. We are tirelessly ...


  • Appian McLean, United States

    Here at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with inte ...

  • PENFED Credit Union

    Market Risk Manager

    3 weeks ago


    PENFED Credit Union McLean, United States

    Overview: · Are you looking to take your career from good to great? As an employee of PenFed, every day is an opportunity to thrive, and be part of a team working to ensure our organization is providing world class service to our members, employees, and our communities. We exist ...


  • Validity BriteVerify Email Verification McLean, United States

    About the Role · The Product Marketing Manager's (PMM) mission is to maximize revenue and product line growth through deep market analysis, wholistic go-to-market strategy, precise product positioning, and compelling pricing and packaging. · As a PMM, you will conduct, analyze, ...


  • KPMG McLean, United States

    **Business Title:** Manager, Market Development · **Requisition Number:** · **Function:** Business Support Services · **Area of Interest:** · **State:** VA · **City:** McLean · **Description:** · Known for being a great place to work and build a career, KPMG provides audit, tax ...


  • Alarm McLean, United States

    is looking for a smart, tenacious, and inquisitive B2B2B and B2B2C Product Marketer who can operate between product management, sales, marketing, and training to help develop and execute the go-to-market strategy for products. The product marketer must be able to assess the mark ...


  • LogRocket McLean, United States

    Get in and see what the ground floor at a top, fast-paced startup looks like, while solving a huge challenge for product managers and developers - understanding customer experience. We're looking for a driven, high-energy, super-organized, and motivated candidate to join our Mark ...


  • INSPYR Solutions McLean, United States

    Title: Creative Marketing Project Manager · Location: McLean VA · Duration: 6 Months · Compensation: $43.00/hr – $45.00/hr · Work Requirements: US Citizen, GC Holders or Authorized to Work in the US · Job Description: · The Global Marketing team brings to life the unique promise ...