Sales Development Executive - Columbia, United States - coty

coty

Verified Company

Columbia, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

SALE DEVELOPMENT EXECUTIVE
LUXURY, DC-Maryland-Virginia
Locally Based MD

Coty looking for a Sales & Development Executive to join our Sell-thru Team. SDE will cover DC, Maryland & Virginia territory. It is a fast-growing territory of the NE/NC/Mid-Atlantic Region. SDE is responsible for leading field execution of strategic business initiatives across Fragrance, Makeup, and Skincare in our Department and Luxury stores
- delivering retail sales goals, while strengthening local account penetration and retailer joint business planning - with a disproportionate growth acceleration in top potential doors. The SDE also owns critical organizational expectations - leading, scheduling, and coaching a diverse team of Brand Ambassadors to deliver perfect execution, every day. Sales Development Executives may also lead incremental special project work. SDE will be led by a Regional Leader with a team of 9 SDE's.

Key Responsibilities

Achieve/exceed Quarterly/Seasonal/Annual retail sales goals
Consistently deliver on commitments, proactively communicate solutions to capture upside $ or mitigate downside risk to goal.
Regularly analyze daily/weekly retail sales and adjust to trends or future anticipated support changes.

Partner with internal and external support teams and regularly communicate results from conducted activities, maximize opportunities, and minimize risk (while always ensuring sufficient stock levels across basic stock, Gift Sets, and testers).

Utilize brand ranking, penetration, stock status reports as available + Maximize all promo tools to drive sales and +ROI.

Planning to leverage promotional calendars/visual dates, new product introductions, storewide promotions, Holiday intensification plans, Y2 anniversary plans, and competitive activity.

Ensure Brand Ambassadors execute Coty branded events in-store with excellence (strictly following fashion house guidelines); partner with and solicit support of local Special Event, Marketing, Visual and Personal Shopper Teams to drive sales.

Perfectly execute corporate by-door scheduling guidance & retail sales expectations.
Ensure all Brand Ambassadors fulfill exact schedule expectations.
Ensure all Brand Ambassadors fulfill door retail $ goal expectations.
Manage industry best Brand Ambassador Teams.

Weekly:
Monitor specialists' schedule adherence, productivity vs goal, ROI effectiveness, and clientelling % vs targets where relevant.

Ongoing:
Ensure Coty's In-Store team builds and maintains strong, collaborative relationships with all levels of store management to secure and benefit from preferred vendor status
Regularly coach and lead by example through active participation in selling, events, visuals and shoulder to shoulder training.
Actively review education materials, role-play & coach virtually via Skype sessions or in-store when possible.
Ensure Specialists are influencing store management; coach on negotiations/objection handling as needed.

Maximize In-Store Presence

Secure allocated space & location (S&L) per corp directives. Proactively partner in/externally to ensure stock sufficiency.
Understand S&L process & timings unique to each retailer.
Resolve S&L concerns + leverage local relationships and data to improve S&L whenever possible.

Secure incremental visual opportunities at door level: towers, tables, ecktachromes, T-Walls, outposts & holiday shop opportunities as budgets permit while adhering to fashion house and retailer guidelines.
Communicate Corp merchandising guidelines with Brand Ambassadors to ensure perfect in-store presence, every day.
Partner with Education to train Brand Ambassadors on new initiatives, Holiday + Key Merchandising Plans and Event guidance.
Leverage market visits to confirm retention of training materials amongst Brand Ambassadors. Actively review key materials, role-play/coach virtually via regular Skype coaching sessions or in-store when possible.
Display confidence in public speaking, it is a key requirement for successful market schools and regional/district presentations.

Experience in opening and managing beauty counter and Boutiques in Luxury department stores. Hiring Staff and planning and execution.
Previous team leader experience with an organization >5 people.
Bachelor's degree from four-year college or university
Basic to Intermediate Computer Proficiency in Excel and PowerPoint.

Preferred: 5+ years related experience and/or training; or equivalent combination of education and experience: 2+ years' experience within Department Store Channel required; 2+ years' experience as an acct executive
Exceptional management, organization, communication and interpersonal skills. Proven knowledge of industry trends and best practices and ability to work across functional areas.
Ability to travel up to 80% of the time, including out of state travel. Required to work from a home office and have the ability to travel between client locations. This position allows for one office day per week.

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