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Google Ads Specialist - Charles City, United States - Missio
3 weeks ago
Description
Missio is a Christian Digital Marketing company that is looking for a highly motivated and experienced Google Ads Specialist to join our team.
The Google Ads Specialist can quickly understand, manage, and support initiatives that will contribute to the goals and success of client campaigns.
Mission:
To glorify God with digital marketing solutions
Core Values:
Execute with Excellence
Love your neighbor
Make a Difference
Take Ownership
Why you should work here:
Missio is a faith-driven company that is passionate about helping mission-driven organizations reach their goals. We are a quickly growing company with a ton of room for career growth. We offer competitive salaries and benefits, as well as opportunities for professional development.
We believe that everyone has something to teach us and we are committed to creating a positive and supportive work environment.
If you are looking for a company that is faith-driven, purpose-driven, and growing, then we encourage you to apply for a position at Missio.
Essential Duties and Responsibilities:
Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
Manage the creation of large keyword lists.Provide creative copy suggestions and graphical ad templates.
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
Keep pace with search engine and PPC industry trends and developments.Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
Monitor and evaluate search results and search performance across the major search channels.Communication to team and management on project development, timelines, and results.
Provide oversight and work closely with the other team members to meet client goals.
Key Performance Indicators (KPIs)
Campaign Plans Completed within 1 week of request (new and existing clients)
Respond to campaign requests, optimizations, tasks, etc. from the Success Managers, Sales Team, or Leadership Team members within 1 business day
Revenue Churn at 2%
Prerequisite Knowledge, Skills and Education:
Must Dedicate 20-30 hours per week to our clients
Must be Fluent in English (writing and speaking)
Professional Skills & Qualifications
No less than 5 years' experience in Search Engine Marketing (SEM) and Paid Search (PPC).
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
Experience working with popular PPC ad platforms (Google AdWords, Bing AdCenter, etc).
Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.
AdWords / Bing certification is a plus.
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Part-time
Industries
Advertising Services
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