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Albany

    Vice President of Marketing B2C - Albany, United States - BRIX Recruiting Partners

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    Description

    Company Overview:
    This is a well-established, family-owned exterior home improvement company servicing the state of New York

    What is Being Offered:
    Flexible compensation, base + bonus (total $200K-$220K+)
    Benefits
    PTO & 401K with match
    Relocation assistance

    What the Position is About:
    Manage all marketing & lead generation efforts for the company
    Work closely with the leadership team to establish and improve marketing strategy
    Help build out the marketing division and identify key roles that may be missing
    Track and analyze marketing statistics based on key quantitative metrics
    Reach new markets and use the data to forecast growth in sales, performance goals, and strategies to increase revenue and lead generation
    Manage the marketing costs & budget
    We are looking for someone who can support the growth and help scale the business
    The Right Candidate Will Have:

    10+ years of senior marketing leadership experience
    Experience managing a marketing strategy for a regional/multi-market, $50M+ company
    Home improvement industry experience is preferred but not required
    Strong understanding of B2C traditional and non-traditional lead generation avenues
    Analytical, data-driven mindset

    #J-18808-Ljbffr


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