- Develop a comprehensive public relations strategy to enhance the company's image and reputation as well as build our brand.
- Work with senior leadership, cross-functional teams, and external partners to execute against the strategy.
- Cultivate and maintain strong relationships with media outlets, journalists, and influencers to secure positive coverage.
- Craft press releases, media kits, and other communication materials to effectively communicate key company narratives and achievements.
- Monitor and analyze media coverage, industry trends, and competitor activities to inform communication strategies.
- Work with talent acquisition teams on plans to amplify our award-winning culture through distinct value propositions and activities that improve recruiting outcomes.
- Develop and maintain crisis communication plans, ensuring the organization is prepared to respond effectively to potential issues.
- Excellent written and verbal communication skills, with the ability to tailor messages for various audiences
- Collaborative mindset and ability to work effectively with cross-functional teams, including legal, finance, and other teams within marketing
- Strong interpersonal skills to build relationships and influence stakeholders
- A proven track record of partnering with senior executives on message development, media training, and speaking opportunity preparation
- Storytelling and narrative development to proactively develop areas of interest to external stakeholders
- Experience managing agency partners and internal people (future need if the team grows)
- Bachelor's degree in communications, public relations, or related field (or equivalent experience in key knowledge areas)
- Proven experience (10+ years) in a communications role with a focus on external public relations, with at least 3-5 years of experience in a PR agency
- Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work
- Positive by maintaining resiliency and focusing on solutions
- Respectful by collaborating and actively listening
- Insightful by cultivating innovation, accumulating business and role specific knowledge, demonstrating self-awareness and making quality decisions
- Direct by effectively communicating and conveying courage
- Earnest by taking accountability, applying feedback and effectively planning and priority setting
- Remain compliant with our policies processes and legal guidelines
- All other duties as assigned
- Attendance as required by department
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Public Relations Manager - Atlanta, United States - Credit Acceptance
Description
Credit Acceptance is proud to be an award-winning company with local and national workplace recognition in multiple categories Our world-class culture is shaped by dedicated Team Members who share a drive to succeed as professionals and together as a company. A great product, amazing people and our stable financial history have made us one of the largest used car finance companies nationally.
Our Support teams work with multiple departments in a dynamic environment that promotes flexibility and autonomy, while offering the opportunity to collaborate with a diverse group of professionals. We work to comply with our company standards, exceed customer expectations and drive our Great Place to Work culture. Through the consistent delivery of quality services and understanding the needs of our business, we develop innovative improvements as we strive towards our company's Big, Hairy, Audacious Goals
Outcomes and Activities:
Knowledge and Skills:
Requirements:
Targeted Compensation: $120,000 - $140,000 base salary + an annual bonus plan.
INDCSMP
#LI-Remote
#zip
Benefits
Our Company Values:
To be successful in this role, Team Members need to be:
Expectations:
Advice
We understand that your career search may look different than others. Our hiring team wants to make sure that this would be a fit not just for us, but for you long term. If you are actively looking or starting to explore new opportunities, send us your application
P.S.
We have great details around our stats, success, history and more. We're proud of our culture and are happy to share why – let's talk
Required degrees must have been earned at institutions of Higher Education which are accredited by the Council for Higher Education Accreditation or equivalent.
Credit Acceptance is dedicated to providing a safe and inclusive working environment for all. As part of our Culture of Compliance, we are proud to be an Equal Opportunity Employer and value our culturally diverse workforce. All qualified applicants will receive consideration for employment regardless of the person's age, race, color, religion, sex, gender, sexual orientation, gender identity, national origin, veteran or disability status, criminal history, or any other legally protected characteristic.
California Residents: Please click
here for the California Consumer Privacy Act (CCPA) notice regarding the personal information Credit Acceptance may collect from you.Play the video below to learn more about our Company culture.
