Marketing Manager Uplizna Gmg - Deerfield, United States - Amgen

Amgen

Verified Company

Deerfield, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

HOW MIGHT YOU DEFY IMAGINATION?

You've worked hard to become the professional you are today and are now ready to take the next step in your career.

How will you put your skills, experience and passion to work toward your goals? At Amgen, our shared mission—to serve patients—drives all that we do.

It is key to our becoming one of the world's leading biotechnology companies, reaching over 10 million patients worldwide. Come do your best work alongside other innovative, driven professionals in this meaningful role.

Marketing Manager,
UPLIZNA gMG - Rare Disease:

Live:

What you will do
Let's do this. Let's change the world.

In this vital role you will be a critical leader within the brand team, with a focus on KOL engagement strategies and tactics for the launch in gMG.

This role will impart cross-functional coordination, strong teamwork and communication skills, a passion for patients, and a dedication to excellence in carry through.

The UPLIZNA gMG Marketing team will focus on developing and implementing strategies for educating Neurologists and differentiating the benefits of UPLIZNA for patients with gMG.

UPLIZNA (inebilizumab) is a monoclonal antibody that targets the CD19 cell surface marker on B-cells.

UPLIZNA is currently indicated for the treatment of Neuromyelitis Spectrum Disorder (NMOSD) and is in development for other autoimmune disorders, including Generalized Myasthenia Gravis (gMG).

gMG is a chronic autoimmune disorder caused by autoantibodies in the neuromuscular junction that attack muscle receptors, leading to poor neuromuscular transmission.

Own the development of the KOL engagement strategy and partner across the matrix team to engage with thought leaders
Lead the development medical marketing promotional strategy and tactics including peer to peer programs, speaker decks, product theaters, and resources for the field marketing team.
Design and lead professional advisory board meetings to obtain feedback from external authorities including uncovering and communicating insights and developing and presenting summary reports to the crossfunctional launch team.
Demonstrate a comprehensive understanding of the disease state, competitive landscape and therapeutic management of the space while working collaboratively with crossfunctional partners to continue to grow product adoption.
Collaborate with market research to develop and implement an insights generation plan. Maintain an indepth knowledge of competitive activity and market dynamics that can affect the product's development. Leverage brand insights to inform segmentation, channel mix preferences, and targeting of customer segments.
Collaborate with HCP Marketing to develop and implement a robust congress strategy prioritized by target selection
Contribute to the development of the annual brand plan with responsibility for defining and driving key areas within the associated tactical plans.m

Win:

What we expect of you
We are all different, yet we all use our unique contributions to serve patients.

The ideal professional we seek possesses these qualifications:

Basic Qualifications:

Doctorate degree

Or

Master's degree and 2 years of Marketing or Sales/Sales Ops experience

Or

Bachelor's degree and 4 years of Marketing or Sales/Sales Ops experience

Or

Associate's degree and 8 years of Marketing or Sales/Sales Ops experience

Or

High school diploma / GED and 10 years of Marketing or Sales/Sales Ops experience

Preferred Qualifications:

Strong marketing competencies to include brand positioning, campaign development, marketplace analysis, insight generation, HCP & patient segmentation, brand sustainability, and customer engagement.
Adept in leading and influencing crossfunctional teams
Strong communication efficiency: ability to engage, connect, and influence key partners across the sales and marketing organizations
Neurology and/or rare disease launch experience strongly preferred.
Experience collaborating with external experts and professional medical associations.
Experience working with multiple projects and managing multiple external vendors.
Requires approximately 30% travel, including some overnight and weekend commitments.

Thrive:

What you can expect of us

As we work to develop treatments that take care of others, we also work to care for our teammates' professional and personal growth and well-being.

The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to, relevant skills, experience, and qualifications.

Amgen offers a Total Rewards Plan comprising health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities including: