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    Marketing Operations Specialist - Boca Raton, United States - NewsMax Media

    NewsMax Media
    NewsMax Media Boca Raton, United States

    2 weeks ago

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    Description

    Responsibilities:
    Infrastructure Management: Build and manage promotional infrastructure in CRM to support marketing campaigns

    eCommerce Site Management:
    Create, update, and maintain online order forms and order confirmations

    Polls and Surveys:
    Create, update, and maintain marketing polls and surveys to gather valuable insights and track results

    Collaboration:
    Collaborate with various departments including Call Center, Customer Service, Graphics, Circulation, to develop and execute marketing promotions

    URL Management:
    Assign and track URLs, domains, and vanity URLs for each marketing campaign

    Display Marketing Management:
    Maintain and manage marketing assets on our website, including banners and e-commerce, using DFP and tracking tools

    Reporting:
    Create, manage, and update marketing reports on a daily, weekly, and monthly basis to monitor campaign performance

    Marketing Asset Management:
    Manage and maintain marketing creative assets, information, and tracking for reporting purposes, ensuring organization and accessibility

    Support:
    Support Marketing Department team members by staying organized, facilitating metrics of success, and ensuring projects stay on track

    Skills Required:
    Working knowledge HTML/CSS codingCRM/CMS managementIntermediate or Expert Excel/SQL skillsHighly organized with unparalleled attention to detailAdaptability and ability to multitaskExcellent communication and time management skillsProblem-solving abilities and ability to stay calm under pressureTechnical savvy with a self-guided approachQualifications:Bachelor's degree preferred, preferably in Marketing, Business, or related field1-3 years of marketing experience, preferably in a mixed direct response marketing roleHigh attention to detail and ability to audit own work for accuracy and qualityProven analytical and quantitative skills with a basic understanding of marketing/retention metricsAbility to work independently, be self-motivated, and results-oriented while being an excellent team playerExpertise in Excel, SQL database management, and Microsoft Office programsCreative thinker with excellent communication, interpersonal, organization, and time-management skills
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