- Establish and understand key segment (and brands within segment) health measures/metrics
- Have broad marketplace understanding with support and expertise from key stakeholders
- Understand retailer/distributor go to market strategies and implications
- Analyze category data to understand trends, brand health, implications
- Ability to use and leverage Whiteboard/Nielsen/Diver/VIP/etc.
- Identify SWOT on Segments, brand(s) and competitors
- Utilize other sources of analytics such as SEO, Nielsen, Consumer research, etc.
- Translate all data sources from above to develop conclusions, implications and recommendations
- Identify analysis opportunities for the segment(s) and brands within the segment(s)
- Involved in customer specific planning as needed
- Meet with DM's/Distributors/Field Marketing on regular basis (~20-25% of their time) to gain better understanding of our focus brands, competitive set and distributor go to market strategies
- Develop understanding of consumer target (demographics, psychographics, trends, etc.) for brands
- Develop targeting strategy for brands (features, benefits, pricing, etc)
- Identify research/analysis opportunities for the consumer target
- Understand key trends affecting consumer and develop implications and opportunities
- Develops ABM (if there is one) to manage the following:
- Deployment material for Communications/Programs/Promotions, etc.
- Social strategy development and execution
- On and off premise execution for focus brands
- Smaller non-focus brand management
- Has deep understanding of segment/brand P&L and drivers
- Provides analytical support for financials and key business metrics where needed
- Manages approved and allocated brand support (A&P) which ultimately rolls up to overall brand gross margin goal for the company
- Accountable for management of A&P segment budget details and administration
- Provides strategic rationale for spending and reallocation recommendations throughout the year and for the ABP
- Develop pricing strategy for segment and identifies pricing opportunities (every day and promotional)
- Understand segment and brands/retailer/distributor margins
- Understand product manufacturing process, key product benefits vs. competition and cost of goods
- Identify opportunities and make recommendations on PCP (product cycle plan) - product improvements, cost savings, product offering, etc.
- Develop and executes Product Cycle Plan while managing SKU offering (SKU rationalization)
- Initiates and helps manage claim development with R&D and TTB
- Develop distribution strategy recommendation (COT, retailers, and retail location) for segment
- Primary contact for customer specific product needs
- Development of sell sheet/sales presentation content
- Development of the overall media plan
- Executes segment specific media
- Develop and execute product communication plan
- Help develop media target and positioning
- Leads development of product PR
- Key contact with agencies for segment
- Bachelor's Degree required
- Master's Degree preferred
- Minimum 3-5 years' experience in consumer-packaged goods marketing
- Proven leadership and strategic abilities
- Must be a decisive, action-oriented individual with experience leading others
- Proven ability to communicate cross functionally
- Must have excellent written and presentation skills
- Proven ability to work effectively in/on teams
- Excellent computer skills including Microsoft Office
- Medical
- Dental
- Vision
- Short-term/long-term disability
- Life insurance
- 401(k) / 401(K) Matching
- PTO
-
Marketing & Branding Manager
2 weeks ago
KCI Construction Saint Louis, United StatesJob Description · Job DescriptionSalary: · Overview: Enhance the image of KCI Construction within the industry and community through the production of the highest quality, coordinated & consistent marketing, communication and branding materials. Overall responsibility for produc ...
-
Housekeeping
2 weeks ago
Marriott International, Inc Westwood, United StatesAdditional Information Full Time, Part Time, Day Shift, Room Attendant, Weekly Pay, Benefits, Travel Discounts · Job Number · Job Category Housekeeping & Laundry · Location Courtyard St. Louis Creve Coeur, 828 N New Ballas Rd, Creve Coeur, Missouri, United States VIEW ON MAP · S ...
-
Integrations Jr Designer Tester
1 week ago
Experis Saint Louis, United StatesIntegrations Jr Designer Tester · 20% Onsite in St Louis - 80% Remote in St Louis · Travel: 25% · Must be able to obtain a Public Trust · Role Description · : · Create designs of Integration processes, test plans, execute functional and performance tests. (The Integration Team de ...
-
Barista Server
3 weeks ago
Marriott Creve Coeur, United States**Additional Information** Part Time, Day Shift, Weekends, Benefits, Travel Discounts, Food Preparation · **Job Number** · **Job Category** Food and Beverage & Culinary · **Location** Courtyard St. Louis Creve Coeur, 828 N New Ballas Rd, Creve Coeur, Missouri, United States · ** ...
-
Front Desk
3 weeks ago
Marriott Creve Coeur, United States**Additional Information** Full Time, Morning Shift, Evening Shift, Weekly Pay, Benefits, Travel Discounts · **Job Number** · **Job Category** Rooms & Guest Services Operations · **Location** Courtyard St. Louis Creve Coeur, 828 N New Ballas Rd, Creve Coeur, Missouri, United Sta ...
-
Designer, Creative Design
2 weeks ago
Energizer Holdings Saint Louis, United StatesWhat you'll love about this job · Fully Remote · Cross Functional Team · Room for Growth · This is Energizer Holdings, Inc.Energizer Holdings responsibly creates products to make lives easier and more enjoyable. To do this, we lean into our culture as an organization - we win tog ...
-
Shift Leader
1 week ago
Taziki's Cafe Saint Louis, United StatesJob Description · Job DescriptionBenefits Offered | Wage InformationCompetitive Pay · FREE Delicious Meals on every shift · No late nights, no early mornings · Flexible Schedule · Great Environment · Career Path to Ownership · Plus, once you're eligible:Medical, Dental, Vision, a ...
-
Mid or Senior Embryologist
1 week ago
Kindbody Creve Coeur, United StatesAbout Kindbody · Kindbody is a leading fertility clinic network and global family-building benefits provider for employers offering the full-spectrum of reproductive care from preconception to postpartum through menopause. Kindbody is the trusted fertility benefits provider for 1 ...
-
Product Management Manager
1 day ago
Bunzl Saint Louis, United StatesThe Manager of Product Management will have leadership responsibility for the development and implementation of key product strategies within their Segment of responsibility. This position will partner closely with corporate Category Management and Sales leadership to achieve or ...
-
Vice President of Regional Wholesale
1 day ago
Bunzl Saint Louis, United StatesAs the Vice President of Regional Wholesale & Independent Retail, you will be responsible for developing and influencing executive level relationships, penetrating market share in each account, and growing topline revenue for a portfolio of regional wholesale partners and the ind ...
-
Dentist
2 weeks ago
Nuvia Dental Implant Centers Saint Louis, United StatesJob Description · Job DescriptionSalary: Up to 550K · Nuvia Dental Implant Center is growing and changing the game by giving patients permanent teeth in 24 hours, an experience unlike any other. We are looking for a Prosthodontist or General Dentist with full arch, fixed experie ...
-
Product Management Manager
1 day ago
Bunzl St. Louis, United States Full timeThe Manager of Product Management will have leadership responsibility for the development and implementation of key product strategies within their Segment of responsibility. This position will partner closely with corporate Category Management and Sales leadership to achieve or ...
-
Retail Sales Associate
1 week ago
Batteries Plus Saint Louis, United StatesJob Description · Job DescriptionBatteries Plus, the nation's largest growing battery and light bulb franchise, is currently searching for full time customer oriented individuals at our Creve Croeur, MO location. Our stores offer national brands at exceptional value. Our Retail S ...
-
Product Manager
1 day ago
Bunzl St. Louis, United States Full timeThe Product Manager will have direct responsibility for the development and implementation of key product strategies within their assigned sales channel. This position will partner closely with corporate Category Management and national accounts leadership to fully understand com ...
-
Sales Coordinator
3 weeks ago
LHH Recruitment Solutions Saint Louis, United StatesJob Description · Job DescriptionJob Title: Sales Coordinator · Compensation: $50,000 to $60,000 annual · Schedule: Hybrid (Monday-Friday) · Location: Creve Coeur, MO · Benefits:401(k) · Dental insurance · Health insurance · Paid time off · Vision insurance · Key Responsibilitie ...
-
Vice President of Regional Wholesale
1 day ago
Bunzl St. Louis, United States Full timeAs the Vice President of Regional Wholesale & Independent Retail, you will be responsible for developing and influencing executive level relationships, penetrating market share in each account, and growing topline revenue for a portfolio of regional wholesale partners and the ind ...
-
Infrastructure Manager
3 weeks ago
Luxco, Inc. Saint Louis, United StatesJob Description · Job DescriptionWe are looking to hire an Infrastructure Manager to join our Luxco team in St. Louis, MO. This role will be responsible for overseeing the technical infrastructure of the organization, ensuring that it is operating efficiently and effectively. Thi ...
-
Graphic Design Summer Intern
1 week ago
KNOWiNK Saint Louis, United StatesJob Description · Job DescriptionAbout the Organization:Founded and operated by former election officials, KNOWiNK provides a proven solution rooted in knowledge gained from our extensive experience as former election officials and from working with and listening to elections aut ...
-
Assistant General Manager
1 week ago
Taziki's Cafe Saint Louis, United StatesJob Description · Job Description**NEW STORE OPENING JUNE 2024** · Requires 8 weeks of Manager Training in another Taziki's market such as Nashville, Richmond, or Atlanta. · Benefits Offered | Wage InformationPaid Time Off · Quarterly Bonus Program · Health, Vision, Dental, and ...
-
Early Childhood Youth Soccer Coach Full Time
3 weeks ago
Soccer Shots Greater St. Louis Saint Louis, United States Full timeJob Description · Job DescriptionBenefits:Dental insurance · Health insurance · Opportunity for advancement · Paid time off · Training & development · Vision insurance · Soccer Shots Greater St. Louis is looking for a passionate full-time soccer coach to serve children ages 2-8. ...
Brand Manager - Saint Louis, United States - Luxco, Inc.
Description
Job Description
Job DescriptionWe are looking to hire a Brand Manager to join our Luxco team in St. Louis, MO. Utilizing input from other stakeholders; develop, implement, and evaluate marketing and business plans for focus brands which meet gross margin and sales objectives for Luxco within specified brand support levels. Responsible for overall coordination, execution of programs and leading daily activities for specific focus brands.
What will you do?
Business Analytics
Product Development
Financial Analysis
Business Acumen
Communication
What do you need to bring to the table?
What will we provide you with.
Who are we?
MGP Ingredients is a leading supplier of premium distilled spirits and food ingredient solutions. Its Distilling Solutions segment provides bourbons, whiskeys, ryes, gins and vodkas to craft and multinational brands. MGP's own Branded Spirits business is growing following the 2021 acquisition of Luxco, a top spirits producer, bottler, supplier, and importer. Ingredient Solutions delivers nutritional, functional wheat- and pea-based ingredients aligned with consumer trends. The company operates in locations across the Midwestern U.S., and overseas in Northern Ireland and Mexico.
