Content Strategist, Financial Services - Washington, United States - Industry Dive

Industry Dive

Verified Company

Washington, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Company Description Informa** is one of the world's leading knowledge providers. We create and deliver highly specialized information through publishing, events, training, market intelligence, and expertise, providing valuable knowledge to individuals, businesses and organizations worldwide.

Informa Tech informs, educates, and connects the technology community through world-class research, training, events, and media. A vibrant community of over 1,000 colleagues across 19 locations, we're dedicated to inspiring the tech community to design better, to build better.

Which is why we champion you, the individual, to make an impact through change and innovation. Life at Informa means more freedom and fewer barriers.

Our entrepreneurial spirit runs deep, encouraging our team to stick their hands up to spark innovation or get stuck in to deliver amazing results.

It's time to feel the impact of your work and enjoy making a difference. Are you ready to start your future, today?

Industry Dive is a leading business journalism company. Nearly 13 million decision-makers across 20+ competitive industries rely on its exclusive insight and analysis delivered through 26 publications. Industry Dive was founded in 2012 to provide business leaders with the information they need to move industries forward. Our team of reporters, editors, designers, and marketers delivers insights and programs that spark innovation, fuel growth and shape agendas in every industry we cover.

As a
Content Strategist, you will be responsible for helping clients achieve their marketing goals by developing compelling, valuable content and advising on content marketing strategy.

In this role, you will develop campaign-focused products such as playbooks, promoted stories, and webinars.

You will also be dedicated to several enterprise annual client accounts, which may include high-level strategy and ideation, pitching and developing licensed and original article content for client-owned blogs, design and video creation, and more.

Serve as lead strategist for some annual client programs, which includes driving and overseeing content production as well as advising clients on content marketing strategy to help them meet their unique goals
Ideate on content pitches, leveraging your knowledge of the financial services industry
Edit written content assets for style, clarity, tone, and relevance to client goals
Own the successful production and delivery of content products (ebooks, promoted stories, surveys, webinars, etc)
Consistently review performance data to provide datadriven insights and recommendations for content direction
Project manage production timelines across all assigned projects
Organize and run project kickoff calls with clients
Act as the designated point of contact for clients, responding to and managing client requests
Oversee licensed content curation
Collaborate closely with your costrategists, program team, and content director to manage client expectations and resolve escalated client issues
Manage and collaborate with freelance writers and editors

Qualifications

34 years of experience in a content marketing role
Knowledge of the financial services industry
Comfort within a very clientfacing role
Strong project management skills
Ability to manage multiple projects, multitask, and work within tight deadlines
Work well on a team but also be able to take ownership of independent projects
Growth mindset and a positive attitude

Additional Information:

The salary for this role is depending on experience._

Why work at Informa

Our benefits include:

Learning and development plan to assist with your career development
15 days PTO plus 10 national holidays, 2 floating holidays, 4 days for volunteering and a day off for your birthday.
An additional 10 days of sick time
Competitive Benefits with 401k match
Paid parental leave
Bright and friendly staff who are all "expert's experts" and additional training and development for helping you achieve your career aspiration
ESPP become a shareholder